SOURCE: Invicta Group Inc.

September 20, 2006 11:44 ET

Invicta Group Inc.: Email Data Capabilities Improve

FT. LAUDERDALE, FL -- (MARKET WIRE) -- September 20, 2006 --Invicta Group Inc. (OTCBB: IVGA) announced today the company has begun to use ZMail as an additional resource of emailing to its Email Database of travel enthusiasts.

Travel Hot Link (THL) now has the ability to distribute more than 10,000,000 emails a day to its opt-in database. Using ZMail services, THL has also upgraded reporting data for our advertisers. THL will provide detailed reports as to how many website readers have opened and clicked onto the websites being advertised.

E-marketing is here to stay; and is the only form of advertising that allows advertisers to know the results of their efforts, and offers advertisers a media to communicate discounts on travel products at the last minute. Forrester forecasts spending on e-mail marketing will grow from $1.3B (US) in 2001 to $6.8B in 2006 and Jupiter Media Metrix is even more optimistic, forecasting growth rates from $1B in 2001 to $9.4B in 2006.

David Scott, the company's COO, reports: "We have conducted extensive testing of our servers, and have found the ZMail software is alerting millions of our email consumers of great discount offers in the travel industry. "

Travel Hot Link is receiving good comments from our advertisers and continues to expand our list of advertisers.

THL website's traffic continues to grow: Alexa Internet Inc. ranks Travelhotlink.com Website Review as 5 stars, and its traffic rank for past 3 months averages 119,232 most-visited website vs. ranking in May 2006 at 1,326,042; the lower the ranking the higher the viewers. The pages read for the past 3 months averaged 6.6 pages, and the past week average is reported at 7.3 pages per viewer.

INVICTA GROUP INC. is an Internet Media Company that specializes in the Travel Industry. The company offers an Internet database of 70 million travel enthusiasts discounted travel products: airline tickets, hotel rooms, Tour Packages, cruise cabins and car rentals on the Internet 24/7 through their B-2-C web site.

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