SOURCE: Ise Blu Equity Corp.

October 15, 2007 13:00 ET

Ise Blu Subsidiary LGN Entertainment Distribution Inks Deal With Hot New Artist Nick Loren

ORLANDO, FL--(Marketwire - October 15, 2007) - Ise Blu Equity Corp. (PINKSHEETS: ISBL) subsidiary LGN Entertainmetnt Distribution announced today that they signed a deal with Nick Loren of Loren Entertainment, a New Media Company that is developing music and media products with a "NO HOLDS BARRED" approach.

Loren Entertainment recently signed an exclusive national distribution deal with L.G.N. Entertainment Distribution (www.LgnEntertainment.com) for distribution through Select-O-Hits of their impressive catalogue.

Loren Entertainment will release their first artist, newcomer Nick Loren, on January 15, 2008. The highly anticipated "Let's Make It Real" album is titled after the first single that hit airwaves in September 2007 and has already broken an unofficial world record by crossing over into eight radio formats within a three-week period. The single has created an explosive response from radio programmers, listeners, and music directors across the country and is being spun on regular and power rotation on over 300 stations. Nick Loren begins his national tour in January 2008.

Nick Loren has been in the movie industry since 1996 as stunt double/stand-in for John Travolta. He has landed roles in 14 big budget features, including "Hairspray," "Wild Hogs," "Swordfish" and "Be Cool." He has just finished filming the upcoming movie "Old Dogs" (co-starring opposite John Travolta and Robin Williams).

With acclamations and endorsements from heavy hitters like John Travolta, ET's Mark Steines and Director Walt Becker, Nick Loren will inevitably become a household name.

The interview featuring Mr. Travolta and Director Walt Becker can be seen at http://vids.myspace.com/index.cfm?fuseaction=vids.channel&ChannelID=119466178

LGN and Loren are also involved in another Distribution venture Dog-On-Dog Television. The continuous stream of celebrity endorsements of their flagship product (Dog-On Television) is attracting national acclaim as well from -- "Dateline NBC," "CBS Early Show," "The Insider," Oprah's "O" Magazine, and AdAge.com as well as many others. The DVD is anticipated to sell over 100,000 units upon its November 13th release date to the bricks and mortars.

Dog-On Television is a DVD created by Nick and Denise Loren as they were faced with the very common problem of leaving their dog "Monty" home alone for hours on end. They both work in the film industry, which sometimes calls them away for 14-hour days. Taking matters into their own hands, Nick and Denise set out to create a solution. The result, a DVD of over 100 dogs playing barking and having a ball. It loops continuously to play from the time you leave your dog at home until the time you return. "After all, isn't your best friend worth it?" says the couple. www.bowwowtv.com

"LGN Entertainment Distribution is extremely excited about our venture's with Nick Loren and Loren Entertainment and are excited about the future ventures and the revenues that will be generated via the ventures," states Steve Lane, President of Ise Blu Equity Corp.

"Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: the statements contained in this release that are not historical are forward-looking statements that are subject to risks and uncertainties that could cause results to differ materially from those expressed in the forward-looking statements, including but not limited to certain delays and risks detailed from time to time in the company's filings with the Securities and Exchange Commission."

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