SOURCE: Ise Blu Equity Corp.

October 18, 2007 17:00 ET

Ise Blu Subsidiary Makes Announcements Ahead of Monday's Interview

ORLANDO, FL--(Marketwire - October 18, 2007) - Ise Blu Equity Corp. (PINKSHEETS: ISBL) is taking care of some housekeeping issues ahead of Monday's Interview with www.wallst.com.

The company is has some exciting items announce today:

Swirl Entertainment announced that they signed a deal with Veteran R&B/Dance Diva Joyce Sims and hot new artist Causion to supply public relations services.

Joyce Sims, the Veteran R&B/Dance Diva, has signed a deal with Swirl to represent her for TV, Radio, Print and personal appearances. Joyce is best known for her early hits such as "ALL & ALL" and "Come Into My Life." Joyce will be appearing for New York's Radio Station WKTU's Freestyle Free-For-All on November 10 at Trump Taj Mahal in Atlantic City, NJ. She is working on a new project, and Swirl is planning a huge campaign for Ms. Sims.

Causion is a forceful and charismatic performer, singer/songwriter, musician. Causion is charged with intense emotions. His deep socially conscious lyrics are filled with appealing messages that blend reggae, soul and pop music.

Causion also appeared on Fox's "Good Day NY," as well as performing at numerous well-known clubs in the U.S., including the Lions Den, Nells, Tramps, SOBs, New Music Café, Jam-Rock NY, Main Street, Outback Lodge and Wild Hare. Causion's new album, "One Life To Live," is definitely his best effort to date. It was self-produced with longtime collaborators Hopeton Lindo & Syl Gordon of 321 Strong Records and with the support of well-known engineer Jason Sterling from JasFar Records. The final production is impeccable.

Veteran Dance Artist Joyce Sims informed the company that she is working on a 20th Anniversary CD/DVD Project with some surprise. The project will include her past hits and new updated tracks for the CD, and the DVD will feature celebrities, fans, friends and business associates. Doctor Dre has confirmed his appearance and has committed to working with Joyce on the project! No release date confirmed but additional details will be forthcoming.

ISE BLU is also working on a new Blog site and is working on a new Website. They are speaking with Web Companies and hope to have the new site and Blog Site live by the end of the year.

Also in development is an Advisory Board / Think Tank. This will consist of Successful Business, Entertainment and Financial professionals.

Also on the drawing board is the forming of an acquisition Search Committee to assist with the continued growth and seeking additional acquisitions.

The company is currently interviewing new Investor Relations Firms to help assist with Shareholder questions and concerns.

ABOUT ISE BLU EQUITY CORP.

Ise Blu Equity Corp. (www.isebluequitycorp.com) is a Business Development Company of the Independent Film, Music, Live Events Licensing, Merchandising and New Media Broadcast Companies together, under one umbrella, and to develop a strong and profitable revenue center that will bring quality product and services to customers worldwide.

"Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: the statements contained in this release that are not historical are forward-looking statements that are subject to risks and uncertainties that could cause results to differ materially from those expressed in the forward-looking statements, including but not limited to certain delays and risks detailed from time to time in the company's filings with the Securities and Exchange Commission."

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