SOURCE: Paragon Lake

Paragon Lake

October 22, 2009 14:00 ET

Jewelry Industry Leaders Discuss How Technology Can Help Jewelry Sales

Live Web Seminar With Question and Answer Session

LEXINGTON, MA--(Marketwire - October 22, 2009) - Paragon Lake, a mass-customization leader of one-of-a-kind jewelry through its Virtual Display Case, will present "Can Technology Help Jewelry Sales? What's in-store for stores!," a live web seminar to be held on Monday, November 9, 2009, from 10-11:00AM EST.

The one hour webinar will identify how technology can help retail jewelry sales and be led by industry leaders Matt Lauzon, President/Founder, Paragon Lake; Terry Chandler, President/CEO, Diamond Council of America; and Jan Brassem, Managing Director, Brassem Global Consulting. Attendees will include retail jewelry store owners and sales associates, industry analysts, members of the media, technology providers and jewelry designers. The free seminar will be presented with audio narration and PowerPoint slides.

"Technology has emerged today as a strong component in turning jewelry shoppers into buyers. By leveraging technology correctly, jewelry retailers can create significant sales opportunities and those wow moments that shoppers are continuously searching for," says Matt Lauzon, Founder & President, Paragon Lake.

To register for the event, click here:

Paragon Lake is also sponsoring Design It. Win It, a contest for jewelry lovers to design a piece of fine jewelry and be entered to win the very piece they designed. The fee contest offers a piece of jewelry with a retail value of up to $2,500.00. The contest ends November 7, 2009. One lucky winner per store will be announced on November 9, 2009. To find a participating store and register for the contest online or at a store, visit:

About Paragon Lake

Paragon Lake has changed jewelry buying experiences by providing retailers and consumers a way to design one-of-a-kind jewelry online. The company's Virtual Display Case™ (VDC) offers a photo-realistic, 3D showcase of an Infinite Inventory of designs created by a global community of fine jewelry designers. The technology, experience, quality and product enables shoppers and retailers to cherish jewelry pieces and grant bragging rights forever. For more information visit:

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