SOURCE: Covario, Inc.

Covario, Inc.

December 01, 2009 08:00 ET

Joint Web Seminar With Covario and Netconcepts

SAN DIEGO, CA--(Marketwire - December 1, 2009) - Covario, the leader in paid and organic search solutions for large advertisers, today announced that Michael Gullaksen, vice president of search strategies at Covario, will be speaking on the web seminar titled "The Power of Long Tail SEO For Large Enterprises" on Wednesday, December 2. Stephan Spencer, founder and president of Netconcepts, will join Gullaksen to discuss strategies for increasing search engine visibility by leveraging the long tail.

WHAT:   Web Seminar Series "The Power of Long Tail SEO For Large

WHEN:   Wednesday, December 2, 2009, 2 pm to 3 pm EST / 11 am to 12 pm PST

WHERE:  Register online:

WHO:    Michael Gullaksen, vice president of search strategies, Covario
        Stephan Spencer, founder and president, Netconcepts

Michael Gullaksen's Background:

--  A decade of experience designing search engine marketing programs for
    large advertisers
--  Leads Covario's efforts to expand the Covario technology and service
    offerings for natural search engine optimization (SEO)
--  Works with Covario's Fortune 500 and Internet 1000 customers to help
    identify areas that can drive additional value and results

Stephan Spencer's Background:

--  Inventor of Netconcepts' automated, pay-for-performance SEO technology
    platform GravityStream which powers the natural search channel for online
    retailers such as Cabela's and Northern Tool
--  Co-author of "The Art of SEO," the new book published by O'Reilly
--  Regular contributor to Search Engine Land, Multichannel Merchant,
    Practical Ecommerce and MarketingProfs, among others
--  Sought-after conference presenter who's spoken on SEO at hundreds of
    events across the globe for organizations such as the DMA, the
    AMA,, Internet Retailer, SMX, IncisiveMedia (Search Engine
    Strategies), O'Reilly/TechWeb, PubCon, ECMOD, IQPC and IIR.

About Covario, Inc.

Covario, Inc. is the leader in paid and organic search marketing services and software for large advertisers. The Covario portfolio provides global organizations with robust interactive and search marketing analytics solutions for paid search advertising and organic search engine optimization across the enterprise and throughout the channel. Covario enables complex and distributed organizations to control brand integrity, ensure budget transparency and deliver quantifiable results across business units, distribution channels and languages. Headquartered in San Diego, Covario's growing customer list includes some of the world's best known brands in high tech manufacturing, financial services, electronics, media, entertainment, publishing and consumer packaged goods. For more information on Covario call 858.397.1500 or visit

Contact Information