Contact Information: For further information about LEWIS PR, please contact Daniel White Tel: 619 677 2704 Email: danielw@lewispr.com Web site: http://www.lewispr.com
LEWIS Launches Global News Application for iPhone
news 360 Available From App Store and iTunes
| Source: LEWIS PR
LONDON--(Marketwire - November 12, 2009) - LEWIS PR has
launched news 360, the PR industry's first news aggregation application for
iPhone. The Apple-approved
application, within the business category of the iTunes store, offers a daily news
digest straight to the user's smartphone.
The LEWIS news 360 iPhone app is an intuitive
news aggregator that provides a tailored selection of hand-picked, global,
breaking stories direct to an iPhone. The newsfeed is categorized by
country and by topic, to allow fast access to the most relevant content.
A companion portal has also been launched in conjunction with the app. The
LEWIS news 360 website uses a
semi-automated system, to ensure consistency of news gathering across all
regions.
"We're constantly reviewing applications and creating tools that both our
staff and clients can use in the new 24/7 communications environment. This
latest development underlines our continued investment in the social media
space," said Morgan McLintic, EVP at LEWIS.
"To keep us ahead in developments in digital PR applications, we are also
delighted to welcome Ahmad Khalid, to join the team as a senior,
experienced web developer. Ahmad was instrumental in launching this app,"
he added.
LEWIS news 360 is the first in a series of industry applications planned
for launch in the next twelve months.
About LEWIS PR
LEWIS specializes in global media relations, including creative services,
social media, new media services, analyst relations, European public
affairs, media training and event management for companies in Europe, Asia
Pacific and North America. It is headquartered in London with wholly-owned
subsidiaries in Bangalore, Barcelona, Boston, Bristol, Brussels, Budapest,
Copenhagen, Düsseldorf, Eindhoven, Frankfurt, Hong Kong, Lisbon, Los
Angeles, Madrid, Manchester, Milan, Munich, Mumbai, New Delhi, New York,
Oslo, Paris, Prague, San Diego, San Francisco, San Jose, Seattle, Shanghai,
Singapore, Stockholm, Sydney, Tokyo, Warsaw and Washington DC. The company
has one of the fastest growth rates in its sector.
