Launch by Design

January 15, 2008 12:43 ET

Launch by Design: Toronto Designer Wins International Award

TORONTO, ONTARIO--(Marketwire - Jan. 15, 2008) -

Editors Note: A photo for this release will be available on the CP picture wire via Marketwire.

The Institute of Store Planners (U.S. Chapter) just awarded Toronto based interior design firm, Launch by Design, the award for Innovative Lighting within the Special Awards category. This winning design was entered into the 37th annual ISP/VM+SD International Store Design Competition. This year's 174 international entries were "....the finest body of work ever submitted", as stated by Russ Sway, ISP International Chairman.

The ISP/VM+SD International Store Design Awards Gala was held on January 14th, in Manhattan at The Times Center during the National Retail Federation Convention in New York city (running Jan. 13 - 16 / 2008).

The winning retail design opened in February, 2007 and is one area of a three-part project in the Dolphin Cay, located in Atlantis Resorts & Casino, on Paradise Island, in The Bahamas. Launch By Design was contracted by Atlantis to design a reception area, retail space and educational centre revolving around an experience of interacting with dolphins. The award-winning space is located within the Dolphin Cay complex and is adjacent to the dolphin pools' 7 million gallons of fresh sea water. Also part of the complex is a marine mammal rescue and rehabilitation centre with a medical marine laboratory and quarantine pools. The complex is home to the seventeen dolphins that were displaced from the Marine Life Oceanarium when Hurricane Katrina hit the southern coast of the U.S. in August 2005.

For more pictures, regarding the:

- the retail space

- the reception area,

- the educational centre

For more information regarding the Award please email or call (416) 398-9585. For more information on Launch by Design, start by visiting the website at

Launch by Design is an architecturally focused interior design, graphic design and brand identity company based out of Toronto, Canada. Ann Bada-Crema started the company in 2002 after working for 16 years as designer and ultimately as an Executive Director of Creative Operations for one of the larger Canadian design firms. Ann graduated in 1986 from Ryerson University. Although Launch By Design specializes in retail and hospitality, they have also widened their scope of work to include the corporate and residential sectors.

VM+SD (Visual Merchandising & Store Design) is a magazine for retail designers and store display professionals, and distributed business to business only (no newsstands) with a global circulation of 27,000 copies a month.

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