SOURCE: Lil Engine

Lil Engine SEO and Internet Marketing Tools

January 28, 2010 19:24 ET

Lil Engine Announces OSC Certification for SEO Companies

Lil Engine, an Established Resource of Information on SEO and Internet Marketing, Is Excited to Release OSC, Organic Search Certification, as a Way to Verify and Recommend Professional SEO Companies

WINSTON-SALEM, NC--(Marketwire - January 28, 2010) - Furthering their ongoing effort to provide useful information and tools to site owners, Lil Engine now offers a certification for SEO Companies. OSC, which stands for Organic Search Certified, is a vetting process to verify the professionalism and quality of a company's SEO techniques. Unfortunately, in the SEO industry there are a significant number of businesses that either knowingly or unknowingly are not performing quality SEO work. Concerns when choosing an SEO company range from whether or not they can achieve the results needed at the price quoted, or worse that they will engage in 'black hat' SEO tactics to achieve short term results that can often lead to a negative outcome in the long term. The challenge in choosing a reputable search engine optimization company is compounded by the fact that many are required to keep their client rosters confidential, making it difficult to publicize case studies and references.

An OSC certified company has been independently analyzed and examined to provide an additional level of reassurance that the company offers value, quality, and ethics. In order to receive Organic Search Certification from Lil Engine, top SEO companies must pass a thorough company analysis including complete on-site and off-site examination of client referrals. OSC companies have:

--  Provided 3 confidential client references that confirm their improved
    search engine rankings and significant increases in targeted traffic over a
    specified period of time.
--  They have demonstrated a history of quality SEO work on their
    client's sites, as evaluated by multiple industry veterans.
--  Have kept up to date with the latest SEO developments by attending
    conferences, industry networking, and participation in SEO forums and
    blogs.
    

SEO companies benefit from the certification by being given a company listing on Lil Engine, and by being able to display a verifiable banner in their own marketing materials. A company can apply for certification at http://www.lilengine.com/seo-certification-evaluation-criteria/.

Lil Engine is a free comprehensive resource for webmasters and site owners sharing internet marketing information. Offerings include useful SEO tools, an SEO blog, a database of expert guides, forum, and directory.

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