Lumonall, Inc.
OTC Bulletin Board : MLIC

June 04, 2007 16:21 ET

Lumonall, Inc. Lands Distribution in Midwest

TORONTO, ONTARIO--(Marketwire - June 4, 2007) - Lumonall, Inc. (OTCBB:MLIC), formerly Midland International Corp., has secured Midwestern United States distribution for its photoluminescent Exit Signs and Safety Way Guidance Systems through its latest strategic partner, Hallmark Building Supplies, Inc.

Headquartered in Milwaukee, Wisconsin, Hallmark ( was founded in 1974 by its current President and CEO, O. Joseph Balthazor. Hallmark is an integrated system of Marketing, Sales, and Distribution of branded building materials to residential and commercial markets, serving ten Midwestern states. Hallmark prides itself in its ability to develop and maintain value-adding relationships with its partners and customers.

"We are excited to be associated with an innovative company like Lumonall, Inc. and its energetic and enthusiastic leadership," announced O. Joseph Balthazor, Hallmark's President and CEO. "With the Lumonall® product line there is great opportunity for growth and we are able to leverage our 'core' capability of creating and fulfilling demand for the Commercial market."

Hallmark Building Supplies, Inc. will be responsible for distributing Lumonall® products to Arkansas, Iowa, Kansas, Michigan, Minnesota, Missouri, Nebraska, North Dakota, South Dakota and Wisconsin.

"We are thrilled to have Hallmark join our Exclusive Distributor network," said Mike Hetherman, President and COO of Lumonall, Inc. today. "Their experience and local market relationships will ensure Lumonall® will be well positioned to service the Midwest. With the addition of Hallmark, we have assembled some of the best distributors in North America, asserting and reinforcing one of our key messages: 'Best By Far.'"

The latest in a string of partnerships, Hallmark ( joins the Willis Group of Companies (, Designer Building Solutions ( and the Butler-Johnson Corporation (, as part of the Lumonall, Inc. distribution network.

About Lumonall, Inc.

Lumonall, Inc. is a global supplier of innovative photoluminescent (PLM) products, with a current concentration on Exit Signs and Safety Way Guidance Systems (SWGS). A supplier of "green" products and solutions, Lumonall, Inc. focuses first and foremost on Safety, Environmental issues and Cost savings.

The company leverages nearly 20 years of innovation and development in manufacturing, photoluminescent technology, and safety products. Using the company's proprietary PLM formulation, Lumonall, Inc. intends to internationally market low cost, high performance photoluminescent Exit Signs and Safety Way Guidance Systems. The company's core strategy involves strategic alliances with those wishing to purchase licenses for Territories, Fabrication and New Product Development. The company's PLM formulation meets all current building code standards.

This press release contains forward-looking statements relating to future events and results that are based on Lumonall, Inc.'s current expectations. These statements involve risks and uncertainties including, without limitation, Lumonall, Inc.'s ability to successfully develop and market its business, consumer acceptance of its business and products, competitive pressures relating to price reductions, competition from other entertainment forms and overall market conditions. Consequently, actual events and results in future periods may differ materially from those currently expected.

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