SOURCE: GoodTimes Promotions, Inc.

GoodTimes Promotions, Inc.

January 13, 2010 09:00 ET

Managers of Pleasanton's Manufacturers' RV Show Expect Solid Turnout as RV Lifestyle Grows in Popularity

Outdoor Enthusiasts Kick Off the New Year Indoors at West Coast's Largest Indoor RV Show Held Jan. 22-31

PLEASANTON, CA--(Marketwire - January 13, 2010) - Mike Nohr, manager of the 22nd Annual Manufacturers' RV Show, expects his late January event to be bustling as economic forecasts show RV sales are rising as more people embrace the RV lifestyle.

After weathering one of the toughest years in RV history, Nohr said indicators show the worst is over. Despite the recession, RV sales increased 23 percent in October 2009 over October 2008, according to the Recreational Vehicle Industry Association. And the future looks even brighter, according to RV industry analyst Dr. Richard Curtin, who projects a 27 percent sales increase in 2010.

Nohr believes continued interest from Baby Boomers and the younger generation's growing attraction to the RV lifestyle could make this one of the best decades the industry has seen.

"As money gets tight, people realize RVs provide a fun, economic way to vacation," Nohr said. "The RVing image has changed. It's not just retirees puttering around; RVs are attractive to young families, couples, singles -- anyone who likes to take a break from the stresses of daily life and enjoy the open road."

Nohr is encouraged by increased credit availability and rising consumer confidence, which will contribute to foot traffic at the show (which drew 20,000 people last year). The kicker for consumers, he said, is dealers are still in recession mode and willing to make deals.

"It's the 'perfect storm' for RV buyers," Nohr said. "The economy's picking up and more credit's available, but it's too soon for dealers to be picky with offers. Buyers are in the driver's seat."

Consumers can expect to choose from hundreds of new and used models at the show, held at the Alameda County Fairgrounds Jan. 22-31.

Cost: Adults $9; seniors (63+) $7, children 8-16 $4, under 8 FREE. Special "Two for One Senior Wednesday." Held at the Alameda County Fairgrounds: 4501 Pleasanton Ave., Pleasanton; Jan. 22-31. Mon - Fri 11-7, Sat 10-8, Sun 10-6. Show Hotline: (925) 931-1890 or visit

About GoodTimes Promotions:

GoodTimes Promotions, which organizes the 22nd Annual Manufacturers' RV Show, was founded by Michael Nohr in 1988 after he stepped away from 30 years in the RV industry.

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