SOURCE: MBS/Vox

November 07, 2007 07:00 ET

Meaghan Nelson Named GM of CommonHealth's MBS/Vox

PARSIPPANY, NJ--(Marketwire - November 7, 2007) - CommonHealth today announced Meaghan Nelson has been promoted to the role of general manager at MBS/Vox, a CommonHealth research-based consultancy specializing in the physician-patient dialogue.

CommonHealth (www.commonhealth.com) is a WPP (NASDAQ: WPPGY) (www.wpp.com) company and the world's leading healthcare-communications network.

Ms. Nelson moves into this role from her prior position as managing director for the group. As general manager, Ms. Nelson will oversee all day-to-day initiatives at MBS/Vox, maintaining and evolving all of the company's reality-based research techniques for studying dialogue in healthcare: in-office, at home and online. She will also be responsible for the group's client management, analytics, publications efforts and new-business initiatives.

"Meaghan has been with the CommonHealth network for more than four years. She has proven over the course of that time to have not only the talent and vision to lead MBS/Vox, but the innate ability to grasp the complexities of the group's charge -- to provide real, actionable insight into the physician-patient dynamic for our clients," said Joe Gattuso, chief strategist for CommonHealth and former president of MBS/Vox. "Handing the reins over to Meaghan was a very easy decision. She helped grow this business from its inception and will continue to help keep MBS/Vox in the forefront of the dialogue discussion," he added.

MBS/Vox was founded in 2000 as a collaboration between social scientists from leading-edge academic centers and strategic marketers experienced in creating and managing healthcare brands. The group houses the largest-known library of recorded physician-patient office visits.

CommonHealth comprises MBS/Vox, Altum, Carbon, CommonHealth London, CommonHealth Paris, Conectics, Earthborn, EvoLogue, Ferguson, HLS, Noesis, ProCom, Qi and Solara. The organization also maintains numerous partnerships both within and outside of the WPP network of companies.

Contact Information

  • Contact:
    Beth Paulino
    Kerianne McGuire
    CommonHealth
    (973) 352-1000