James Hoggan & Associates Inc.

James Hoggan & Associates Inc.

October 13, 2009 09:01 ET

Media Advisory: Clearing the Public Relations Pollution That Clouds Climate Science

TORONTO, ONTARIO--(Marketwire - Oct. 13, 2009) - A new book CLIMATE COVER-UP will leave readers surprised and seething at the record of public manipulation - of staggering deceit and manufactured controversy. Climate Cover-Up: The Crusade to Deny Global Warming is about the perversion of science by public relations. It shows beyond doubt that the climate debate is a public relations creation.

WHAT?

In Climate Cover-Up, PR expert James Hoggan (with journalist Richard Littlemore) shows exactly how the cover up has been planned and executed. They document the early days of the cover-up campaign. They dig up the corporate strategy papers, analyse the tactics and expose the strategies. They point fingers and they name names.

Climate Cover-Up is a brisk, blood-boiling book, a shocking indictment of a global PR machine that is too often in the service of special interests and too little concerned about the public interest.

WHO?

James Hoggan - Author of Climate Cover-Up

Co-founder of DeSmogBlog.com and president of the award-winning Vancouver-based public relations firm James Hoggan & Associates, Hoggan is also chair of the David Suzuki Foundation and a trustee of the Dalai Lama Center for Peace and Education.

http://www.youtube.com/watch?v=oeJNso1NE2w

WHEN/WHERE?

Wednesday, October 14, 2009 Toronto

James Hoggan available for interviews

WHY?

It is critical that we understand when people are talking about science and when they are talking about greed, selfishness and inter-generational betrayal. This courageous book shows that the public controversy over climate change is bogus - an unsavoury invention by the same people who once got us to argue about the health effects of tobacco or the risks of asbestos, dioxin, or lead.

"I never doubted that we humans are up to the technical challenge of beating climate change. But I worry that we will not be able to rise to the political and economic challenges in time. This book explains how the propaganda generated by self interest groups has purposely created confusion about climate change. It's an imperative read for a successful future."

-Leonardo DiCaprio

To schedule an interview with James Hoggan please contact Lorraine Wilson @ 604-351-9205

Contact Information

  • James Hoggan & Associates Inc.
    Lorraine Wilson
    604-351-9205