June 24, 2010 09:46 ET

Media Advisory/Photo-Op: Ice Bear Sculpture in Toronto for G8/G20 Summits

Life-Sized Polar Bear Carved From 10 Tonne Block of Ice Inspires Action on Climate Change

TORONTO, ONTARIO--(Marketwire - June 24, 2010) - The media is invited to a photo opportunity of the Ice Bear sculpture in downtown Toronto, tomorrow (Friday, June 25) from 11:30 a.m. to noon.

Sculpted from a 10 tonne block of ice covering a 500 kg bronze skeleton, the Ice Bear is intended to raise public awareness about the need for political leadership on climate change at the G8/G20 summits, which start tomorrow. The Ice Bear's appearance was made possible by the organizations WWF-Canada, Équiterre, and Fédération des coopératives du Nouveau-Québec.

The public is invited to touch the Ice Bear, a powerful symbol of how all humans have the ability to affect our delicate environment. Over the summer weekend, the Ice Bear will melt to reveal its bronze skeleton. In the past, WWF has organized similar Ice Bear sculptures in London, England, and Copenhagen, Denmark. Équiterre has recently organized Ice Bear displays in Québec City, Ottawa and Montreal.

Please note: The Ice Bear makes an excellent background for TV journalists & weather forecasters.

WHO: The following people will be in attendance at the photo-op and available for interviews:
Zoë Caron - Climate Policy & Advocacy Specialist, WWF-Canada
Mark Coreth - UK animal sculptor and founder of the Ice Bear Project
Duncan and Jamie Hamilton - Ice sculptors from London, England
Peter Boy and Juanassie Jack - Ice carvers from Puvirnituq, Nunavik Territory (northern Québec)
Sidney Ribaux - Executive Director, Équiterre, the Québec-based organization that initiated the project in Canada
WHAT: Photo-op of the Ice Bear, sculpted from a 10 tonne block of ice.
WHEN: Friday, June 25 at 11:30 a.m.
WHERE: By the fountain in Berczy Park (located behind the triangular-shaped "Flatiron Building" at 49 Wellington Street E.)

About the partners:

• WWF is one of the world's largest and most respected independent conservation organizations, with more than 5 million supporters and a global network active in over 100 countries. WWF's mission is to stop the degradation of the earth's natural environment and to build a future in which humans live in harmony with nature, by conserving the world's biological diversity, ensuring that the use of renewable natural resources is sustainable, and promoting the reduction of pollution and wasteful consumption.

• Équiterre is a non-profit Québec based organization that helps build a social movement by encouraging individuals, organizations and governments to make ecological and equitable choices, in a spirit of solidarity.

• La Fédération des coopératives du Nouveau-Québec is owned by its fourteen member co-ops in the Inuit communities of the Hudson and Ungava coasts of Northern-Québec, or Nunavik, as this region is now called. FCNQ was established in 1967 to provide the rapidly growing cooperative movement with more effective powers and services to help attain their vision – Atautsikut/Together – working to develop as a people, leaving none behind.

Media Resources:

• For Ice Bear information: www.wwf.ca/icebearwww.ourspolaires-glacesephemeres.ca/?lang=en

Contact Information

  • For comment:
    Zoe Caron
    Climate Policy & Advocacy
    Cell: 647-993-5251
    zoe.caron@wwf.panda.org (English, French)
    Sidney Ribaux
    Executive Director
    Cell: 514-910-2024
    (English, French)
    Media contacts:
    Dominic Ali
    Communications Specialist
    Cell: 647-203-4701
    Marie-Eve Roy
    Coordonnatrice, Communications
    Cell: 514-378-0232