SOURCE: Prospero Technologies

November 05, 2007 09:11 ET

Media Advisory: Prospero Co-Founder and VP Rusty Williams to Speak at Future of Television

Joins Other Industry Leaders in Panel, "Mobile TV: Hit or Miss?"

LITTLETON, MA--(Marketwire - November 5, 2007) - Rusty Williams, co-founder and vice president at Prospero Technologies, LLC (www.prospero.com), a provider of social media applications for leading brands, will speak at this week's Future of Television conference (www.televisionconference.com). Williams is serving on the panel titled: "Mobile TV: Hit or Miss?" Williams brings to the panel insights from Prospero's extensive experience developing, hosting and moderating new social media applications for the major broadcast networks, including ESPN, CBS, ABC, FOX, and NBC's iVillage. In aggregate, Prospero supports over 350 million page views per month from broadcast partners.

WHO:     Rusty Williams, VP of Prospero Technologies, will participate in
         the panel discussion: "Mobile TV: Hit or Miss?"  Williams joins
         Donna Campbell, Director of Ericsson Mobility World, Douglas
         Craig, SVP, Digital Media Operations, Discovery Communications
         and Salil Dalvi, General Manager for Wireless Platforms at NBC
         Universal. The moderator is Joe Laszlo, director of research at
         the Interactive Advertising Bureau.

WHAT:    Future of Television panel: "Mobile TV: Hit or Miss?"

         "The outlook for the potentially lucrative market for mobile
         video and television is still uncertain. This panel of experts
         will continue the discussion by taking up a number of issues with
         respect to the future of mobile TV. What business models are
         emerging for monetizing mobile video, including live feeds? How
         are consumers responding to mobile video offerings (e.g.
         programming and payment models)? What are the opportunities
         and challenges facing broadcasters and cable companies? How are
         telcos positioning themselves with respect to this market? What
         technology issues still exist? Is a robust market for mobile
         video the next frontier for the television industry?"

         For more information on the Future of Television, visit the
         conference website: www.televisionconference.com.

WHEN:    Friday, November 9 at 2:00 p.m. ET

WHERE:   Museum of Jewish Heritage
         36 Battery Place
         New York, NY

NOTE:    Rusty Williams will be available for interviews at the Future of
         Television conference. Contact Doug Haslam, Topaz Partners, at
         prospero@topazpartners.com, or by phone at 781-404-2419, to
         arrange a meeting.

About Prospero Technologies

Prospero Technologies offers social media solutions that enable leading brands to integrate interactive features throughout their sites. This interaction provides insight and builds more profitable relationships. Prospero's CommunityCM platform delivers the widest range of social media applications, the most powerful moderation tools and the most open, flexible widgets and APIs. Prospero's hosted community solutions enable organizations to easily, quickly and cost effectively develop custom-branded applications such as message boards, blogs, live chat, event chat, wikis, and polls to encourage site visitors to participate, rate, review, comment and submit their own content. These applications are all managed using a single, intuitive platform. The company has a proven track record with leading brands such as CBS, BusinessWeek, ESPN, Monster, American Diabetes Association, BabyCenter, GE Healthcare, Real Networks, FOX, Wharton Business School, Hallmark, Virgin Media and NASCAR. For additional information, visit www.prospero.com or call 978.698.6599.

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