May 02, 2005 08:00 ET

Media Alert: GEOX Takes Off In Canada

Two opportunities to hear the President and creator of the GEOX breathable technology, Mario Moretti Polegato Attention: Business/Financial Editor, City Editor, Lifestyle Editor, Media Editor, Photo Editor TORONTO, ONTARIO--(CCNMatthews - May 2, 2005) - WHAT: GEOX, the number one casual footwear brand in Italy known for its "shoes that breathe," will officially open its first Canadian store on Tuesday, May 3rd at Yorkdale Shopping Centre in Toronto. The brand is an international phenomenon that is successfully making more then 9 million followers in 68 countries around the globe each year. Since its debuts, the company has experienced an average growth rate of 40% year-over-year. The two new Canadian stores will be joining a family of more than 275 GEOX concept stores around the globe.

WHO: Mr. Polegato, President and Founder of GEOX was named "Entrepreneur of the Year" in 2002 by Ernst & Young. He was also named "Best Italian Entrepreneur in the World" in 2003 by Ernst & Young Global in recognition of GEOX's superior technology and innovation. The Borsa di Milano (Italian Stock Exchange) and Il Sole 24 Ore (Italian Financial Times) awarded him the same title for his strategic vision and success in the Italian and international market.

WHERE: Mr. Polegato will arrive in Toronto (from Italy) to be guest speaker at two events, in honour of the official opening of GEOX stores in Canada. Hear his vision, and meet the man behind the internationally renowned Italian footwear phenomenon on:

MONDAY, May 2 at 5 p.m.: Rosewater Supper Club.
Cocktail by the Italian Chamber of Commerce of Toronto.

TUESDAY, May 3 at 9 a.m.: GEOX store
New store opening at Yorkdale Shopping Centre IN: RETAIL

Contact Information