SOURCE: MediaNet Group Technologies, Inc.

January 22, 2008 10:40 ET

MediaNet Group's BSP Branded Web Malls Selected by Challenger Sports; Online Fundraising Campaigns for Soccer Clubs With 5 Million Participants

MARGATE, FL--(Marketwire - January 22, 2008) - MediaNet Group Technologies, Inc. (OTCBB: MEDG), a leading developer of private branded web malls and online affinity programs through its BSP Rewards subsidiary, announced today an agreement with Challenger Sports Corporation for the development of online fundraising campaigns. As part of the agreement, BSP will develop private branded web malls for Challenger Sports to provide a platform for much needed fundraising campaigns for its nearly 2,000 soccer organizations with a combined membership of 5 million participants.

"Challenger Sports is extremely excited about the opportunity to connect the BSP Rewards Mall with our affiliated soccer organizations," said Peter Arch, Vice President of Marketing for Challenger Sports. "As the largest youth soccer company in North America, we know that one of the top items on every club's wish list is 'fundraising.' The clubs traditionally use local retail discount cards, door to door magazine subscriptions, candy sales, car washes and trash bags sales. These programs are generally labor intensive, difficult to ramp up volume and take many hours and many people to coordinate, execute and administrate. The Virtual Mall from BSP Rewards is new, exciting and offers an innovative solution for fundraising efforts. Unlike traditional fundraising programs, it is extremely easy to set up, it is open to every member in the club, it is infinitely scalable, and the club does not need to use valuable volunteer hours to run and administrate the program."

"The fact that BSP provides back-end support and assistance in marketing the program to the club members is a huge help to club organizers who are normally stretched to the limit," continued Mr. Arch. "The virtual mall offers an incredible range of High Street, Mall and Big Box merchants and provides the club members with the opportunity to purchase the items they would normally purchase elsewhere, at a discounted price, while earning rewards for themselves, and at the same time help providing much needed support for their local soccer organization. Challenger has been involved in the U.S. soccer community for 20 years. The BSP Rewards program is without a doubt the most exciting fundraising program that we have seen and we are excited to share this program with our club administrators, coaches and parents."

MediaNet's BSP division and Challenger Sports will initiate collaborative marketing in support of the new branded web mall. BSP will be provided by Challenger with a booth at an upcoming sports tradeshow in February 2008, with 650 groups expected to be in attendance. In addition, to encourage usage of the web mall, which is intended to drive purchases on the site and thereby generate fundraising dollars for soccer clubs and revenue for MediaNet, a direct mailing to all 2,000 clubs will promote the program and other joint marketing efforts will commence immediately.

"Challenger Sports will significantly increase the exposure of BSP Rewards to 5 million soccer club members, thus marking a very important step in our evolution," said Martin Berns, Chief Executive Officer of MediaNet Group Technologies. "Even more significant in the agreement with Challenger is their desire to promote online web mall purchases, which will assist in financially supporting the soccer clubs within their organization. The youth soccer movement in this country has just been kicked into high gear by aligning with the growth in e-commerce. While saving money on everyday purchases that are made online, Challenger Sports clubs supporters will save time and generate funds to support their favorite teams."

Challenger Sports Corporation is the largest provider of soccer camps in the United States and Canada, and has been established as a true "Total Soccer Company," providing camps, clinics, tours, tournaments, uniforms and coaching materials to thousands of clubs throughout North America. Challenger Sports began as British Soccer Camps in 1985, as a division of All American Indoor Sports Inc. All American operated a number of multi-purpose indoor soccer facilities and was owned by Ron Matsch and Jim Jorgensen. Ron and Jim also founded Discovery Zone Inc., an indoor playground and fun center for children that went on to achieve international success.

About MediaNet Group Technologies, Inc.:

MediaNet Group Technologies, Inc. (OTCBB: MEDG) encompasses an integrated group of operating divisions that revolve around the many aspects of technology, including branded rewards programs, web mall programs, and online media intellectual properties. Additional information on MediaNet Group Technologies can be found on the Internet at

MediaNet Group Technologies has developed unique proprietary platforms, software and solutions for every size business. The Company offers extremely affordable, simple, immediate implementation, delivered as feature rich turnkey rewards and loyalty enterprise solutions for corporations interested in expanding their web presence and enhancing customer relations -- turning operational costs into profit centers.

BSP Rewards, Inc., a wholly owned subsidiary of MediaNet Group Technologies, builds, brands, customizes and administers proprietary loyalty/rewards/mall program for each client and organization and is also a value added element layered onto debit and stored value cards. Members receive up to 15% in rewards and up to 60% in discounts when purchasing merchandise and other products from the nation's best retailers through the BSP network. Strategic relationships entered into as part of the Company's branded web mall concept includes leading retailers such as Macy's, Target, Starbucks, Blockbuster, Old Navy, Target, CompUSA, Budget Rent-a-Car and over 700 other merchants. With over 50 web malls already developed and in use, BSP Rewards currently serves nearly 1 million registered users. A typical BSP Rewards Mall may be seen at and details about the program can be viewed at

"Forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995 may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future results or events. MediaNet Group Technologies, Inc. disclaims any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. There are important risk factors that could cause actual results to differ from those contained in forward-looking statements, including, but not limited to risks associated with changes in general economic and business conditions (including in the information technology and financial information industry), actions of our competitors, the extent to which we are able to develop new services and markets for our services, the time and expense involved in such development activities, the level of demand and market acceptance of our services, changes in our business strategies.

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