SOURCE: MeeVee, Inc.

October 16, 2007 06:00 ET

MeeVee Launches New Site, Provides Users a Customized Suite of Online and TV Directory Services, Features, and Long Form Content

Online Entertainment and Content Directory Receives a Total Makeover

BURLINGAME, CA--(Marketwire - October 16, 2007) - MeeVee (www.meevee.com), provider of the only video guide that helps consumers discover what to watch both online and on TV, today introduced a suite of new features and upgrades to its popular content directory destination. Also, to continue to expand its directory of quality content, MeeVee recently acquired Top Ten Sources, which serves as an Internet aggregator of the best rich media content drawing from blogs, podcasts, video, and mainstream media.

Now, with a more personalized approach to content discovery, MeeVee is poised to offer consumers, content owners and advertisers a more aesthetic, effective and community-driven user experience. Users are empowered to create and control their own interest profiles on MeeVee.com, which aggregate and organize, their favorite videos and TV show listings vis a vis a multi-platform delivery system. Similarly, content producers can now utilize MeeVee's platform catered specifically to promote new content and share editorial insight with the public. Advertisers reap the benefits of a rich user-driven targeting platform, which pinpoints distinct audiences crucial in gaining promotional traction.

Some of the new features include:

--  New home page: Users can now indulge in, and discover content on the
    MeeVee home page by creating Interest Channels
    
--  Interest channels: With these personalized channels, users can watch
    preview videos, see what's on TV, meet others who like similar things, read
    news and selected content, and engage with the community
    
--  Vertical social network: Users are able to connect with people that
    have similar profiles, discover new content, view personal channels, and
    view a line-up of professional content
    
--  Multi-platform delivery: With a new delivery system, users can
    conveniently receive pings reminding them about their favorite shows and
    UGC clips via email, phone/portable device, RSS feed, click-to-record, and
    integrate a widget on personal web pages. Users can also choose where, when
    and how to use MeeVee content, with an opportunity to share content with
    others
    
--  MeeVee TV:  Users can now watch a line up of full form premium content
    online, as well as play lists of all video that match their interest
    profile, in a visually compelling experience
    
--  Syndicated offering: MeeVee is extending its experience to portals,
    providing access to unique video discovery offerings, potentially
    increasing traffic, and enhancing revenue streams
    
--  MeeVee Voice: MeeVee's own online gossip and news segment provides
    users with editorial intelligence on content highlighted on the site
    
--  TV widget: MeeVee's new personalized widget offers users with the
    capability to track, view and share specific shows and content in a very
    visually stimulating TV-like format. This widget can be integrated to
    users' own websites, desktops, and other specified UIs
    

"We're proud to be a part of the MeeVee family, as they are clearly the leader in the online TV and video directory space and have notably redefined the way people search for content on the web," said Ashton Peery, CEO of Top Ten Sources. "We're excited that MeeVee decided to integrate Top Ten's capabilities to their revamped site. We believe that the union will enable users to choose from a wider array of pop content on the Internet."

"Our 2.0 launch represents a huge milestone for MeeVee," said Michael Raneri, CEO of MeeVee. "We're feeling a wave of momentum in the space and are well positioned to benefit from it with our totally upgraded and renovated site, all based on user-interest and suggestions. MeeVee's new UI and feature menu is a visual treat, offering a multi-platform approach to aggregating, viewing, sharing and promoting content that users like. That's one reason why we partnered with Top Ten Sources, as they are a leading user-generated content site that will enable our users to find and comment on what they're looking for when they want it."

MeeVee has recently announced a deal with Amazon, which provides users the ability to discover new content available on Amazon Unbox via an integrated widget. If they like what they see in a preview, they can quickly and easily click on the link and be directed to Amazon Unbox to download it to their own library. Also, 4INFO announced a partnership with MeeVee enabling users to send themselves real-time reminders about their favorite TV shows in a daily text message.

CBS also announced a long form content deal with MeeVee. Through their Interactive Audience Network, an online property and social application, MeeVee's users can easily incorporate CBS clips into their profile pages, websites, blogs, widgets, wikis and community pages. CBS content should be available on MeeVee.com within the month.

MeeVee was just recognized as a Top 100 Undiscovered Site in last month's PC Magazine. PC Magazine (www.pcmag.com), one of the most important technology publications in the world, delivers authoritative, labs-based comparative reviews of computing and Internet products to more than 6.6 million highly engaged technology buyers.

About Top Ten Sources

Top10 Sources brings you the best of rich media content from the Web, drawing from blogs, podcasts, video, and mainstream media. Created by our contributors, each page offers a top selection of content on subjects important to you.

About MeeVee

MeeVee Inc. provides the only video guide that helps television viewers and video enthusiasts discover what to watch both online and on TV. Using unique personalization capabilities, MeeVee finds television shows, on-demand programming and web video based on consumers' interests. Its community and editorial features help users discover what's new and hot on TV and online. MeeVee also syndicates and licenses its TV and video search and personalization service to leading newspaper portals, content providers and cable operators. For more information, please visit www.meevee.com.

Contact Information