SOURCE: Melrose Jewelers

Melrose Jewelers

June 22, 2010 03:30 ET

Melrose Jewelers: Melrose Jewelers Launches 25 New Rolex Watches for Sale

Melrose Jewelers: Melrose Jewelers, USA's #1 Online Rolex Watch Retailer, Today Launched 25 New Rolex Watches for Sale in Its New Arrivals Section of Its Website

CHICAGO, IL--(Marketwire - June 22, 2010) -  Melrose Jewelers (, USA's #1 online Rolex watch retailer, today launched 25 New Rolex Watches for sale in the New Arrivals section of its website, Melrose Jewelers' new arrivals include Mens and Ladies Diamond Lug Rolex Datejusts, Ladies Rolex Super Presidents with larger-sized specialty diamond bezels, and a variety of Mid-size Rolex watches.

In addition to its already huge selection of the world's most sought after Rolex watches, Melrose Jewelers now offers a huge variety of specialty Rolex watches, catering towards higher-end demand, such as diamond-encrusted Rolex Datejust watches which are both versatile, yet flashy, and Midsize (Junior) Rolex watches which are well-suited for young men and women.

Below are some of the unique new Rolex watches for sale at

  1. Mens Stainless Steel and Diamond Lugs Silver String Dial Rolex Datejust (367)
  1. Midsize Two Tone Silver Dial Fluted Bezel Rolex Datejust (294)
  1. Ladies Two Tone Silver Dial Beadset Bezel & Diamond Lugs Rolex Datejust (506)
  1. Ladies White Gold Pave Diamond Dial Rolex Super President (380)
  1. Ladies' Mother of Pearl Dial Emerald Channel Set Bezel Rolex President (440)

These models can be viewed by visiting Melrose Jewelers' website ( and typing in the ID # (in parentheses) in the search box in the top left corner.

Melrose Jewelers offers affordable pre-owned Rolex watches that look, feel, and function as if they were brand new. Buying a pre-owned Rolex makes a lot of sense once you understand the facts. A new Rolex watch will depreciate in value up to 30% immediately after you slip it on. Used Rolex watches hold their value and in time can actually appreciate in value. Furthermore, with very little changes in design and models over the years, one will hardly notice a difference in a Rolex watch that is circa 1980, to a Rolex that is circa 2000, contributing to the fact that it retains its value over time.

About Melrose Jewelers

Melrose Jewelers is the nation's leading online retailer of Rolex wrist watches including mens watches and ladies luxury watches and its associates have, collectively, over 220 years of experience in importing, restoring, and retailing Rolex and other luxury watches. Melrose Jewelers was founded with one simple premise: Buying a Rolex or other luxury watch shouldn't be mysterious or complicated. Similar to the innovative yet simple business models of Progressive Insurance, CarMax, or Blue Nile, Melrose Jewelers provides customers with low, no-haggle pricing, luxury wrist watches that are either new and unworn or pre owned and restored to original factory specifications both inside and outside, and a comprehensive 2-year warranty. Melrose Jewelers also employs a staff of top university-educated Trained Experts that provide customer service that extends from your initial sales call until years after you've received your purchase. Melrose Jewelers is a proud member of the Jeweler's Vigilance Committee, the Manufacturers and Jewelers Association of America, the International Watch & Jewelry Guild, the National Association of Watch Collectors, and the California Sheriff's Association. Melrose Jewelers uses only Conflict-Free Diamonds and those imported through the Kimberley Process as signed into act by U.S. Congress in 2003. Melrose Jewelers is not an authorized agent or affiliated with Rolex USA, Rolex S.A., Rolex International, Breitling, or Patek Philippe luxury watches. Rolex Day Date, Rolex President, Rolex GMT Master, Rolex Daytona, Rolex Oyster Perpetual Datejust, Rolex PearlMaster, Rolex Masterpiece, Rolex Super President, Rolex Submariner, Rolex Yacht-Master, Rolex Explorer and Rolex Sea Dweller are all trademarks of Rolex S.A. Melrose Jewelers' watches contain custom, aftermarket diamonds which will void the warranty of new Rolex watches. Melrose Jewelers warranties its watches directly and Rolex S.A. has no obligation to warranty any watches sold by Melrose Jewelers.

Melrose Jewelers also hosts the Melrose Jewelers (MJ) Rolex Watch Blog. The MJ Rolex Watch Blog is the world's largest independent forum website about Rolex events and Rolex and other luxury watches in pop culture. With over 300 user-posted articles and new articles and commentary updated daily, the Melrose Jewelers Rolex watch blog contains articles about Rolex watches owned and popularized by Barack Obama, Condoleezza Rice, Warren Buffett, Colt McCoy, Steve Jobs, Elle Macpherson, Cristiano Ronaldo, Sienna Miller, Sean Penn, Courtney Cox, Andy Roddick, Sam Bradford, LeBron James, Tara Reid, Danica Patrick, Matthew McConaughey, Steven Wynn, Calvin Klein, Jamie Lynn Sigler, Eva Longoria Parker, Tokio Hotel, Tobey Maguire, Michael Dell, Ashton Kutcher, the Jonas Brothers, Michael Jackson, Tony Soprano, Lindsay Lohan, Eddie Murphy, Tom Selleck, Jennifer Garner, Donald Trump, Skepta, Jennifer Lopez, Lance Armstrong, John Mayer, Cameron Diaz, Justin Timberlake, Brad Pitt, Drew Barrymore, Matt Lauer, Sophie Marceau, Tim Tebow, Jay-Z, Zara Phillips, O.J. Simpson, Madonna, Ana Ivanovic, Jennifer Aniston, Paris Hilton, Orlando Bloom, Tupac Shakur, Cuba Gooding Jr, Lily Allen, & Wiley. Blog postings on the MJ Rolex Watch Blog are submitted by independent Rolex enthusiasts and not by Melrose Jewelers.