SOURCE: Meru Networks

June 05, 2007 08:30 ET

Meru Networks Announces New Channel Partner Program; Appoints Seasoned Sales Executive to Lead North American Field Operations

SUNNYVALE, CA--(Marketwire - June 5, 2007) - Meru Networks, the leader in standards-based workplace mobility infrastructure for wireless voice (VoIP), data and video, today announced it has enhanced its channel program to further enable partners to drive demand and capture new business opportunities. Additionally, the company announced the expansion of its sales organization with the appointment of former Juniper Networks channel executive Robert Bruce as vice president of North American Sales Operations.

The new Meru Partner Program is designed to enable and reward partners for the value they add in helping customers address business critical wireless challenges. The program delivers financial incentives and simplified program requirements to help partners leverage Meru Networks' fourth-generation WLAN technology while being more competitive in the marketplace.

"Meru Networks is committed to building a world-class channel program -- the launch of our new Partner Program and the addition of Bob Bruce affirms our commitment to both customers and partners," said Tushar Kothari, senior vice president of worldwide field operations for Meru. "We designed the program to be 100 percent partner-centric around three key principles: a dedication to partner profitability, ease of doing business and joint sales engagement, and we think the partners will value the changes we've put forth with this program."

The new Meru Partner Program outlines two levels of program commitment: Value and Pinnacle. Additionally, the program consists of the following key components:

--  Value-Based Program: Meru Partner program merits based on the
    investment a partner makes in Meru Networks.  For simplicity and to contain
    certification costs, the program leverages a partner's previous investment
    in industry WLAN certifications.
--  Profit Assurance Program: Meru works closely with partners to win
    competitive deals and close business by offering additional resources,
    support and allowances on a deal-by-deal basis.  Meru's goal is to make it
    easy to do business with our partners.
--  Enhanced Demo Equipment Program: Meru provides aggressive discounts on
    products and service to make it easier for partners to demonstrate Meru's
    unique advantages to customers.  Meru has also enhanced their Support
    Partner Portal to include free software downloads so partners will always
    have the most current release of software to demonstrate.
    
For more channel information, please refer to www.merunetworks.com/partners/

New Vice President of North American Sales Operations

Bob Bruce comes to Meru Networks with more than 20 years of sales and channel experience, having served previously as vice president of Americas Channels at Juniper Networks. In his tenure at Juniper, he handled enterprise channels throughout Canada, Latin America and the United States where he was instrumental in building the channel organization and developing the channel advisory council as well as driving revenue goals and increasing J-Partner satisfaction.

Prior to Juniper, Bruce was at Cisco, where he built the U.S. enterprise channel sales and operations as well as service provider channels. Prior to Cisco, Bruce held sales positions at 3Com and Rolm/IBM.

About Meru Networks

Meru Networks is the global leader in wireless infrastructure solutions that enable the All-Wireless Enterprise. Its industry-leading innovations deliver pervasive, wireless service fidelity for business-critical applications to major Fortune 500 enterprises, universities, healthcare organizations and local, state and federal government agencies. Meru's award-winning Air Traffic Control technology brings the benefits of the cellular world to the wireless LAN environment, and its WLAN System is the only solution on the market that delivers predictable bandwidth and over-the-air Quality of Service with the reliability, scalability, and security necessary to deliver converged voice and data services over a single WLAN infrastructure. Founded in 2002, Meru is based in Sunnyvale, California. For more information, visit www.merunetworks.com or call (408) 215-5300.

Contact Information

  • Editorial Contacts:
    Heather C. Lowles
    Meru Networks
    (408) 916-1455
    Email Contact

    Patty Oien
    Breakaway Communications for Meru
    (415) 358-2482
    Email Contact