Microsoft Canada

Microsoft Canada

November 16, 2007 10:12 ET

Microsoft Canada: You Better Watch Out, You Better Not Cry: Santa Claus is Coming Online

Santa Claus and MSN Canada team up to "Tech the Halls"

NORTH POLE, NORTH POLE--(Marketwire - Nov. 16, 2007) - Santa and his elves have been hard at work in the North Pole preparing for the holiday season - on their laptops. Today, Santa and MSN Canada, a division of Microsoft Canada Co., launched AskSanta.ca, returning for its third year as a place where families can access the Internet in a fun, online environment.

"Today's high-tech kids like to keep in touch with Santa the high-tech way," said Elfred Elveson, Chief Technology Officer of the North Pole. "AskSanta.ca is for all families looking for exciting holiday adventures that will keep parents and children alike anticipating the number of sleeps left before the big night."

AskSanta.ca helps families spread cheer the virtual way. Kids can email their wish lists directly to Santa's Windows Live™ Hotmail® account. The Big Guy promises every child will receive a personalized reply whether they've been naughty or nice!

This year, the man in red has a Windows Live™ ID® to help children chat with Santa online using Windows Live™ Messenger®. By adding Santa to their Messenger contact list, families can also link to Santa's blog on Windows Live™ Spaces® for daily updates on the adventures from the North Pole.

Your tour guide, Howard the Elf will walk families through this very merry site where folks can explore new ways to spend time together. Tech-savvy tykes can play games like Present Pile up, Christmas Puzzler, Factory Frenzy and more. Kids and their parents can also check out jolly gift tags from Santa's Workshop, colouring pages and carol lyrics. Families can even choose delicious cookie recipes from Mrs. Claus' Kitchen to bake for relatives and friends.

"Being online helps me keep track of which kids are staying in line, which means I don't have to check my list twice," said Santa with a jolly laugh. "All across Canada we can count down to the big night together!"

About Sympatico / MSN

Sympatico / MSN is Canada's most popular online destination, with more than 19 million unique visitors(i) experiencing its information and communication services each month. Offered in a strategic alliance between Bell Sympatico and Microsoft, Sympatico.MSN.ca brings together Bell Sympatico's Web content and broadband services with popular web services for MSN, including Windows Live™ Messenger®, Windows Live™ Hotmail®, Windows Live™ Spaces® and Live™ Search®. The site gives Canadians easy access to the tools and services they love to use. Bell Sympatico is Canada's leading Internet service provider and Sympatico.MSN.ca delivers exclusive content to Sympatico High Speed Internet service subscribers, while Windows Live Messenger, Windows Live Hotmail and Windows Live Spaces are the country's most used instant messaging, web-based e-mail service and social networking services.

(i) comScore Media Metrix AVG, February 2007 - August 2007, UniqueVisitors (000) Ad Focus with AdNetworks removed.

To view a picture of the AskSanta.ca screen shot, please visit the following link: http://www.ccnmatthews.com/docs/northpole.pdf

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