July 27, 2009 13:35 ET

MindTrap Puts Lateral Thinking Into iPhone Owner's Pockets

One of the most popular board games of all time launches on the iTunes Store

TORONTO, ONTARIO--(Marketwire - July 27, 2009) - MindTrap Games are excited about venturing into the digital age with the introduction of their new iPhone application, the MindTrap "Question of the Day" game (Free demo version and full for $3.99). Delivered every day to the popular handset, users receive a classic conundrum that has been challenging MindTrap players since the game was first introduced in 1991. Players can utilize provided hints and once solved - or not solved - they can then try the question out on their friends via the in-app delivery tool.

Said one of the very first purchasers, Rebecca S., "I've been waiting for this app since I got my iPhone. Mindtrap is my favorite game and I love what you've done the app! Well done."

"Part of the fun of MindTrap is being tricked, it makes you laugh. Adding numbers and recollecting sequences may be useful brain exercises, but MindTrap's focus is on our mind and how we think. The ability to take a problem and turn it upside down and walk around it is a creative skill of enormous value. If you play the MindTrap question of the day, we can promise you that within a surprisingly short time you will begin to look at situations and challenges in your daily life from a different perspective," says MindTrap inventor, Richard Fast.

MindTrap, the brain training game recommended by numerous PhD's specializing in improving cognitive skills has sold millions of copies around the world and has been translated into eight languages. Not just a party game, it is used by businesses, teachers and families to help encourage lateral thinking, i.e. finding solutions to problems through an indirect and creative approach.

About MindTrap Games: MindTrap Games is an incomparable compilation of the world's greatest brainteasers, murder mysteries, trick questions and visual experiences that will capture your imagination and challenge the way you think and see. Founded in Toronto in 1990, MindTrap is available as a board game in a variety of languages. MindTrap is also available on the iPhone and coming soon, the Internet allowing for real-time player interaction on Smartphones and the major social networks. For more information, visit http://mindtrapgames.com.

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