August 23, 2010 11:24 ET

NSI Launches Business Development E-Book for Nail Technicians

E-Book Explores Way to Build Clientele

PHILADELPHIA, PA--(Marketwire - August 23, 2010) -  A new business development e-book titled Building Your Clientele in 6-9 Months: A 360º Guide to Generating Income is available on the NSI web site to help nail technicians across the globe. The e-book contains numerous tips, insights and ideas to kick start a new nail business or invigorate an existing one. NSI is making the book available -- free of charge -- to any professional nail technician who is registered on their web site --

Some subjects that are covered in the e-book are:

  • Grassroots marketing efforts to gain new clients
  • Promotion ideas and tips
  • E-marketing and social media
  • Client retention

"We are fulfilling our commitment to nail technicians to provide the highest level of education, not just on products and application techniques, but also on business building methods and skills," says Jessie Burkhardt, Director of Marketing & Communications. NSI has plans to publish more e-books in the near future -- all available in the Nail Lab section of the NSI web site, where a wealth of educational information can be found.

As a research, development and manufacturing company, NSI has been advancing technology for the professional-only nail market for more than 40 years. Headquartered near Philadelphia, NSI is committed to creating time-saving, cost-effective products, enabling professionals to work more efficiently and profitably. For more information about the NSI professional-only product line, contact us at (800) 354-6741 or visit the NSI website.

Contact Information

  • NSI
    (800) 354-6741