SOURCE: New Leaf Brands, Inc.

December 15, 2009 08:30 ET

New Leaf Brands Appoints Rob Welcome Vice President of National Accounts

Adds New Position and a Senior Beverage Executive With Over 10 Years in the Ready to Drink Tea Space

SCOTTSDALE, AZ--(Marketwire - December 15, 2009) - New Leaf Brands, Inc. (OTCBB: NLEF) ("Company"), a provider of great tasting, all natural, healthy beverages, announced today that it has appointed Rob Welcome as Vice President of National Accounts.

Since 1999 Mr. Welcome has held various management positions at Cincinnati, Ohio based Tradewinds Beverage Company. Most recently he served as Director of Sales for Tradewinds.

Prior to joining Tradewinds Mr. Welcome has held Senior Sales and Sales Management positions at IKON Office Solutions, Pilot Oil, and Nabisco Biscuit Company.

"I have been watching New Leaf as a competitor and knew that I had to be a part of the brand and company they are building," stated Mr. Welcome.

"We will continue to add talent like Rob Welcome as we continue to grow the New Leaf Brand. Rob's experience, relationships with key accounts, and distributors is exactly what we need to add depth to our team and continue to make significant distribution inroads," stated Eric Skae, New Leaf President and CEO.

About New Leaf Brands, Inc.:

Founded by Eric Skae in 2004 in Orangeburg, New York, New Leaf was created with the vision of providing great tasting, healthy beverages for consumers. New Leaf Tea was the company's first product and was born out of that vision and now is available to consumers in 14 unique flavors and in over 8,000 outlets including restaurants, delis, health food stores, pizzerias and other retail establishments. New Leaf Teas are sweetened with 100% organic cane sugar. For more information, please visit www.newleafbrands.com.

This press release may contain forward-looking statements, made in reliance upon Section 21D of the Exchange Act of 1934, which involve known and unknown risks, uncertainties or other factors that could cause actual results to differ materially from the results, performance, or expectations implied by these forward-looking statements. The Company's expectations, among other things, are dependent upon general economic conditions, continued demand for its products, the availability of raw materials, retention of its key management and operating personnel, its ability to operate its subsidiary companies effectively, need for and availability of additional capital as well as other uncontrollable or unknown factors which are more fully disclosed in the Company's Form 10-Ks and 10-Qs on file with the United States Securities and Exchange Commission.

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