SOURCE: Ohio Soybean Council

Ohio Soybean Council

April 06, 2010 13:00 ET

Ohio Soybean Council Challenges Consumers to Try Bioproducts -- Launches SoyInside Bioproduct Challenge

COLUMBUS, OH--(Marketwire - April 6, 2010) -  Today, the Ohio Soybean Council (OSC) announced the launch of the SoyInside Bioproduct Challenge, in an effort to raise awareness of the availability and quality of environmentally friendly products made from soybeans and other agricultural sources. One-hundred and fifty homes and businesses have already signed up for the Challenge and received their kits containing an array of bioproducts including degreasers, cleaners, wipes and other home care products. Many of these products replace commonly used items made from petroleum or other chemicals. 

"Bioproducts are economically and environmentally conscious alternatives," said Kirk Merritt, Executive Director of OSC. "Our research has shown that consumers overwhelmingly want to buy environmentally friendly products, and by promoting bioproducts made from soybeans, we are also helping to build a new market for Ohio's 26,000 soybean farmers."

According to a recent statewide survey, over 88% of Ohioans would prefer to purchase a bioproduct in place of a traditional product derived from petroleum or other chemicals. Additionally, 78% of Ohioans are in favor of requiring their local and state government entities to use these products.

One challenge facing consumers and businesses is a lack of awareness of available bioproducts and where to purchase them. As a result, OSC developed both the SoyInside Bioproduct Challenge as well as a new website, www.soyinside.org, to help consumers find where to purchase many of these products.

"With well over 14,000 bioproducts listed on the Federal Biopreferred list alone, there is certainly not a lack of products in the marketplace," said Rocky Black, OSC Director of Bioproduct Utilization and Outreach. "Ohio has a strategic advantage when it comes to the bioproduct industry, from product innovation at universities and research institutions to manufacturers and a population interested in using these products in their homes and offices."

Ohio is positioned to become a leader in bioproducts, with many Ohio-based companies such as Sherwin-Williams, Nutek, Scotts Company, International Paper, Univenture and Ashland already manufacturing a variety of consumer bioproducts. And with many high-quality research and development institutions and a strong agricultural base, the state has a tremendous opportunity to build economic development and jobs in this growing industry.

"Ohio can step up as a leader in the research, development and manufacturing of bioproducts," said Keith Kemp, OSC chairman and Preble County soybean farmer. "And the strength of the agricultural industry in the state is also a factor in making the most of this great opportunity for Ohio businesses, consumers and farmers."

To learn more about soy-based bioproducts and where you can purchase them, visit www.soyinside.org. If you or your business is interested in participating in the SoyInside Bioproduct Challenge, contact the Ohio Soybean Council at (614)476-3100.

About the Ohio Soybean Council
 
Headquartered in Worthington, the Ohio Soybean Council is governed by a 17-member volunteer farmer board, which directs the Soybean Promotion and Research Program. The program's primary goal is to improve soybean profitability by targeting research and development projects using the investment of farmer-contributed funds. For more information: www.soyohio.org.

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