SOURCE: Optaros, Inc.

Optaros, Inc.

August 24, 2010 10:04 ET

Optaros to Host Magento Meetup: A New Approach to Metrics for Magento Ecommerce

Tuesday, Sept. 14, 2010 Event Will Feature Presentation on Ecommerce Analytics

BOSTON, MA--(Marketwire - August 24, 2010) -  Optaros, an ecommerce solution provider, will host "A New Approach to Metrics for Magento Ecommerce" on Tuesday, Sept. 14 at its Boston headquarters. This is the latest event for the newly created New England Magento Meetup group. It will feature information and discussions regarding Magento best practices and ecommerce analytics, as well as serve as a networking event for Boston-area Magento developers and users.

Event: A New Approach to Magento Ecommerce
Date: Tuesday, Sept. 14, 2010
Time: 5:45 - 8:00 p.m.
Location: Optaros headquarters, 294 Washington St., 11 Floor, Boston, Mass.
RSVP (space is limited):

The event will include a presentation and discussion led by Brad Schwarzenbach, senior strategy consultant at Tippingpoint Labs, discussing analytics for Magento Ecommerce developers and consultants.

"In these times, ecommerce projects must be justified, and the ROI made clear, more quickly than ever before," said Patrick Keating, Magento Meetup of New England founder, and inside sales and partner development lead at Optaros. "I hope that this Magento meetup will arm attendees with analytics knowledge that will be immediately applicable to, and valuable for, their companies and clients."

The New England Magento Meetup group, founded in April 2010, is an open group for Boston-area open source developers and online retail professionals. It was developed to foster education and networking among Magento developers and users. To learn more about the group and RSVP for this event (space is limited), visit

"Anyone interested in learning more about Magento, sharing their own ecommerce knowledge or getting to know industry peers better is invited to join the group and attend the event," said Keating.

About Optaros

Optaros, an ecommerce solution provider, grows its clients' online business with the OCentric ecommerce SaaS platform and custom services. OCentric uniquely enables new ecommerce concepts that combine Content, Commerce and Community -- helping Optaros' clients profit from the disruptive change happening in ecommerce today. Optaros serves more than100 clients including Fox, Hearst, Infoworld, Macy's and Rue La La. For more about Optaros, visit

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