SOURCE: Options Media Group

February 10, 2010 08:30 ET

Options Media Enters Mobile Social Media Market

Service Offering Featured on "Early Show" Television Program

SEATTLE, WA--(Marketwire - February 10, 2010) - Options Media Group Holdings, Inc. (OTCBB: OPMG), a leading provider of innovative revenue producing social media tools, permission based email, SMS/text messaging and mobile marketing, today announced the availability of social media and microblogging services through its SMS Mobile platform. The launch of these services represents a significant growth opportunity for Options Media Group through the entry into the burgeoning application and premium billing market place.

The first service to be offered via this platform will be an innovative application called "Text to Prayer," which is a fee-based subscription service that allows users access to daily Christian prayers via text message. The messages will be provided by well known Priests, Evangelists, and renowned religious figures.

"The launch of services into the revenue producing segment of the social media market is a game changer for Options Media Group as we believe the profit potential is very significant. While social media applications are very popular, there is currently very little money being made within the space. We have designed a set of products that provides an innovative link between social media and SMS-messaging," commented Scott Frohman, CEO of Options Media Group.

"Our service platform provides features, functions and benefits that are well beyond the capabilities of Twitter, Facebook, or the other free social media sites. Our service allows for a much more personal experience by allowing direct communications to fans/followers via a more easily obtained mobile SMS-text format. In addition to the religious-oriented markets which are driving near term demand, Options Media Group plans to target similar niche markets and plans to partner with professional athletes, celebrities, and musicians to create new mobile marketing campaigns in order to bring innovate SMS-based social media tools to a market that is currently underserved. We are very excited to be entering this significantly sized market place."

Mr. Scott Frohman is scheduled to appear on "The Early Show" viewed locally on WSFL-TV. Mr. Frohman will be discussing Option Media Group's mobile marketing operations and the introduction of the "Text to Prayer" application. For more information please visit www.texttoprayer.com.

About Options Media Group Holdings, Inc.

Options Media Group Holdings, Inc. is an email services provider for on-demand email marketing to create, send, and track professional and permission-based email marketing campaigns. Additionally, Options Media provides precision direct marketing solutions including email marketing, SMS/mobile marketing, SMS/keyword marketing, custom lead generation and creative services Options Media provides clients with access to software, hardware, bandwidth, and exclusive domains and IP addresses, as well as the ability to upload and manage subscribers, and review and upload campaigns and track results for a 360-degree full-service customer marketing solution.

Safe Harbor

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 including revenue and significant growth opportunities from the launch of the social media tools, our belief regarding the potential profit that can be brought to Options Media Group from social media, our plans to target similar niche markets and partnerships with professional athletes, celebrities and musicians. Forward-looking statements can be identified by words such as "anticipates," "intends," "plans," "seeks," "believes," "estimates," "expects" and similar references to future periods.

Forward-looking statements are based on our current expectations and assumptions regarding our business, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict. Our actual results may differ materially from those contemplated by the forward-looking statements. We caution you therefore against relying on any of these forward-looking statements. They are neither statements of historical fact nor guarantees or assurances of future performance. Important factors that could cause actual results to differ materially from those in the forward-looking statements include the continued performance of Options Media's marketing campaigns, the current recession, a potential decrease in corporate advertising spending, potential consumer spending reductions and the condition of the domestic and global credit and capital markets.

Further information on Options Media's risk factors is contained in its filings with the Securities and Exchange Commission, including the Form 10-K for the year ended December 31, 2008. Any forward-looking statement made by Options Media in this press release speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.

Contact Information

  • Contact:
    Investors:
    Options Media Group Holdings, Inc.
    Scott Frohman
    561-314-3460