SOURCE: Empire Film Group, Inc.

January 08, 2008 06:00 ET

Pamela Anderson to Appear on "The Tonight Show With Jay Leno" Promoting Empire Film Group's Theatrical Release of "Blonde & Blonder"

LOS ANGELES, CA--(Marketwire - January 8, 2008) - Empire Film Group, Inc. (PINKSHEETS: EFGU) is pleased to announce Pam Anderson will officially launch the world-wide marketing of the feature film, "Blonde and Blonder," with an appearance on America's most watched late night talk show, NBC's "The Tonight Show With Jay Leno." Her appearance is scheduled to be taped and broadcast Tuesday, January 8, 2008.

"Blonde and Blonder" is an action adventure comedy which also stars Denise Richards, John Farley, Kevin Farley and Emmanuelle Vaugier. "Blonde and Blonder" has been described by critics as "'Legally Blonde' meets 'Dumb and Dumber,'" and follows the hilarious antics of Dee Twiddle (Pamela Anderson) and her equally blond-brained sidekick Dawn St. Dom (Denise Richards) as they outrun a clutch of cops and criminals after being mistaken for killers-for-hire.

"We are thrilled Pam is going to appear on NBC's 'Tonight Show' as part of Empire's comprehensive Publicity and Marketing campaign for 'Blonde & Blonder,'" stated Dean Hamilton Bornstein, CEO of Empire Film Group, Inc. "We have scheduled Pam to appear and promote 'Blonde and Blonder' on other top-rated television shows including 'Entertainment Tonight,' 'Access Hollywood,' 'CNN Showbiz Tonight' and 'The TV Guide Channel.'"

About Empire Film Group, Inc.

Empire Film Group, Inc. ("EFG") is a new independent film finance, production, and distribution company led by a management team with over 20 years of experience in development, production, distribution, finance and marketing of feature films and television programming. The group has filmed in various locations worldwide including the United States, Canada, the Caribbean, Central and South America and Europe. The Company has the unique financing advantage of being able to receive Canadian subsidies, tax incentives, rebates and financing through its ability to produce Canadian Content film and television projects.

Learn more about Empire Film Group by visiting, www.empirefilmgroup.com

About Rogers & Cowan

Rogers & Cowan is the world's leading entertainment public relations and marketing agency with offices in Los Angeles, New York, London and Beijing. The agency designs and implements campaigns for entertainment clients, such as film production and distribution companies, cable and network TV programming, record labels, recording artists, celebrities and athletes, videogame publishers and distributors and digital media companies. Rogers & Cowan also creates integrated marketing solutions for consumer and technology brands seeking to build a connection with consumers through entertainment and lifestyle influences. Find out more at www.rogersandcowan.com. Rogers & Cowan is a unit of the Interpublic Group of Companies.

About AGORACOM Investor Relations Corp.

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