SOURCE: Paradigm Learning

October 09, 2007 14:08 ET

Paradigm Learning Uses Discovery Learning as the Perfect Ingredient in Corporate Training

Business Acumen Training Fuels Company's Growth

TAMPA, FL--(Marketwire - October 9, 2007) - Join us and hear Raymond Green and Catherine Rezak chronicle the life of Paradigm Learning, the need for increased business acumen and the growth of discovery learning as a powerful corporate training tool -- all over a pitcher of Sangria.

The podcast, "Sangria, Advertising and Business Acumen Training: The Common Thread," talks very frankly about the origin and evolution of Paradigm Learning and its flagship product, Zodiak®: The Game of Business Finance and Strategy. Paradigm, founded in 1994, developed a custom business-acumen training program for a major manufacturing company and quickly turned it into a "wildly popular" classroom board game that is currently played by over half the Fortune 500 companies, has been translated into seven languages and is being played in more than 13 countries.

Green illustrates how Zodiak has evolved over the years to encompass many other industries' financial literacy needs, such as with the development of Zodiak for Service Organizations, Zodiak for Sales Professionals and Zodiak for EVA. He also adds his thoughts on where Zodiak is today and how it has evolved and grown over the last 12 years.

Rezak ends the podcast with a discussion on the importance of infusing popular advertising techniques into corporate training. She also goes on to talk about discovery learning benefits and how this specialized methodology increases learning retention and employee engagement. She discusses Paradigm's other discovery learning programs and how they are able to educate participants in project team development, leadership accountability, organizational change, team building and talent leadership.

If you have any difficulty downloading this pocast or need more information about Paradigm Learning's Zodiak®: The Game of Business Finance and Strategy training program, please visit www.ParadigmLearning.com or call Diana Blackburn, 813-287-9330.

ABOUT PARADIGM LEARNING

Paradigm Learning is a privately held company based in Tampa, Fla. Since 1994, it has worked with more than half the companies on the Fortune 500 list, creating award-winning business games, business simulations and Discovery Maps® to address companies' specific business needs. Its flagship program, Zodiak®: The Game of Business Finance and Strategy, has been played by more than one million people worldwide. Other products address such issues as talent development, leadership accountability, building teams, project management and organizational change.

Contact Information

  • Contact:
    Diana Blackburn
    Paradigm Learning
    Email Contact
    813-287-9330, Ext. 226