SOURCE: Peachtree Media Advisors

February 01, 2010 12:41 ET

Peachtree Media Advisors: Investing in Brazilian Digital Media

NEW YORK, NY--(Marketwire - February 1, 2010) - Peachtree Media Advisors is partnering with Harpia Ventures to introduce investors to the Brazilian digital media space and showcase a pipeline of early and growth stage companies. The following receptions are being held to provide venture capital and institutional investors with insight on the Brazilian digital media M&A marketplace:

March 16 in New York, NY at the Yale Club

March 18 in Boston, MA (location TBA)

March 22 in Redwood City, CA at the Sofitel San Francisco Bay

The receptions will discuss economic growth in Brazil; development of the digital media sector, including successful mobile and internet-based models; and ways to participate in the Brazilian digital media pipeline.


With rising domestic consumption, political stability, and the economy growing 5% annually, Brazil is emerging as an appealing market for investors. Despite the effects of the recent downturn, Marciliano Freitas of Harpia Ventures observes that "Brazil's GDP only decreased in 4Q08 and 1Q09, so the country experienced just two quarters of recession and year-over-year presented growth." The Bovespa Index also climbed 82.7% in 2009 -- the highest of any stock market -- yet Brazilian stocks still trade at 12.9x forward earnings, compared with 19.1x in China and 18.4x in India.

The potential for growth, along with low labor costs -- the average computer programmer makes $17,270 a year in Brazil versus $72,000 in the US -- is attracting foreign entries into the Brazilian tech sector. Companies like Google, Yahoo, and Microsoft are already well-represented, while IBM formed the Sao Paulo IBM Innovation Center in August to stimulate technology development. Claudia Fan Munce, managing director of IBM Venture Capital Group, remarked, "We have been watching Brazil for a while. The time is right."

Investors seem to agree, as ABVCAP estimates that venture and private capital inflows from foreign investors have totaled $22 billion over the past five years. Carlyle Group revealed plans in September to push heavily into Brazil, citing macroeconomic stability and increased openness to private equity, following new funds by Intel Capital and Draper Fisher Jurvetson in partnership with a local firm.


To learn more about digital media investment opportunities in Brazil, please RSVP by March 1, 2010 to Information will be sent out to pre-qualified attendees. C-level venture capital and institutional investors are invited to attend; members of the press may also inquire.

Contact Information

  • Contact:
    John Doyle
    Peachtree Media Advisors
    Email Contact
    Tel: (212) 570-1009