SOURCE: Pear Tree Greetings

November 23, 2008 16:00 ET

Pear Tree Greetings Announces the Launch of Its Bite-Sized Division: NOW

New Holiday Card Line Lights up the Season With Its Wit and Creativity

REXBURG, ID--(Marketwire - November 23, 2008) - Pear Tree Greetings, a top online retailer of affordable Christmas cards, is excited to announce the addition of its bite-sized division, NOW, to its website. "NOW brings a totally different attitude to Pear Tree Greetings and expands our offering to include its quirky and edgy sense of humor," said Christy Bode, Lead Marketing Specialist for Pear Tree Greetings.

"NOW cards have a nostalgic edge and a touch of sarcasm that make the holiday season that much more enjoyable. These cards are what's now, not last year. After all, when's the last time you saw the same sweater in stores that you bought last year?" said Brandon Reibeling, Lead Designer of the NOW line.

There are 15 NOW holiday cards being added to Pear Tree Greetings and each has a variety of verse options to choose from that fit the design. "Curious Gnomes, for example, features a bunch of gnomes staring at you with a verse like, '...Smile, it's not supposed to make sense' on the inside. You won't know whether to laugh or be offended, chances are you'll laugh," said Reibeling.

Pear Tree Greetings plans to add NOW Valentine's Day and Easter cards for the upcoming holidays.

Reibeling describes the NOW cards as, "It's that feeling of finally being allowed to tear into the presents, but yet having Aunt Edna corner you for that unwelcome holiday kiss." To experience the NOW cards for yourself, visit www.peartreegreetings.com.

About Pear Tree Greetings

Founded in 2005, Pear Tree Greetings is a division of The Occasions Group, which designs, produces and distributes stationery for weddings, holidays and other special occasions. Pear Tree Greetings gives consumers the opportunity to send unique Christmas cards at affordable prices via an online card creation and personalization feature. With a production staff of more than 50 years of printing experience, Pear Tree Greetings offers top trends and quality printing within the industry.

For more information, visit www.PearTreeGreetings.com.

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