Popular Healthwise(R) Self-Care Guides Get New Look, Make It Easier for People to Make Better Health Decisions


BOISE, ID--(Marketwire - May 31, 2007) - Self-care guides from Healthwise are among the most used and trusted health handbooks available. Since 1975, Healthwise has distributed more than 30 million self-care guides throughout the world. Now, "Healthwise® For Life" and "La salud en casa: Guía práctica de Healthwise" have been redesigned and reorganized to mirror the easy-to-use, easy-to-understand style of the "Healthwise Handbook" 17th edition. Highlights include:

--  Plain-language content written at a 5th to 6th grade reading level.
--  Full-color illustrations and color-coded sections.
--  A free companion Web site where readers can find content that helps
    them make decisions, master new skills, and learn more about their health.
    
"While health care crises of cost, quality, and staffing continue to make headlines, Healthwise has been helping people become active, engaged participants in their own health care," said Donald Kemper, MPH, Healthwise founder and CEO. "People rely on Healthwise self-care guides to help them become healthier and smarter about their health."

Now in its 7th edition, "Healthwise for Life" provides decision-focused, action-oriented information on common health topics important to adults age 50 and older. It includes new and expanded information that can help people improve their self-care skills, lower their health care costs, and stay healthy as they age.

The Spanish edition of the "Healthwise Handbook" -- "La salud en casa: Guía práctica de Healthwise" -- has also been redesigned to reflect the clear, simple format of the "Healthwise Handbook" 17th edition. Expert translators, including native speakers, ensure that translated information is written in plain language that is easy to read and understand.

Healthwise is revolutionizing the role of information in health care with information therapy (Ix®). The Healthwise Ix Solution, the next generation of information therapy, begins with foundation products and services. This self-service level of the Healthwise Ix Solution includes the Healthwise family of self-care guides.

About Healthwise

Healthwise is a nonprofit organization with a mission to help people make better health decisions. Nearly 100 million times a year, people turn to Healthwise information to learn how to do more for themselves, ask for the care they need, and say "no" to the care they don't need. Healthwise partners with health plans, hospitals, disease management companies, and health Web sites to provide up-to-date, evidence-based information to the people they serve. To learn more about the Healthwise Information Therapy (Ix®) Solution, visit www.healthwise.org or call 1.800.706.9646.

Contact Information: Contact: Brenda Foster Healthwise Phone: 208.331.6963 E-mail: Email Contact