SOURCE: The Press-Enterprise

October 09, 2007 15:10 ET

The Press-Enterprise Kicks-Off Campaign to Raise Funds for Susan G Komen for the Cure Race

RIVERSIDE, CA--(Marketwire - October 9, 2007) - To support finding a cure and raising awareness of breast cancer, The Press-Enterprise has launched the 10-10-10 Campaign and has signed-on as presenting media sponsor of the Komen for the Cure Race in Temecula.

The 10-10-10 Campaign will kick-off on October 10th, and The Press-Enterprise will donate 10 cents from every single copy paper with a pink ribbon on the masthead sold that particular day and donate $10.00 for every subscription sold through a Komen campaign during the month of October up to $10,000 will be donated to the Inland Empire affiliate of Susan G Komen for the Cure.

In addition, The Press-Enterprise has launched a Web page "Shout Out Your Support" dedicated to survivors, family and friends to share their own story or a loved one's experience with breast cancer. Visit http://www.pe.com/race4thecure/ to post stories, comments, shout-outs of support and pictures. The Shout-Outs and pictures will also be published in The Press-Enterprise print edition on October 10, 2007.

About the Press-Enterprise Company

The Press-Enterprise Company, a Riverside-based subsidiary of Belo Corp., is a multimedia company serving Inland Southern California. The Company publishes news and information in print and online via The Press-Enterprise, the region's largest daily newspaper with 181,171 daily circulation; PE.com, the region's largest local online Web site with 384,200 registered users; and, more than thirty micro-local community-based Web sites. Other multi-media products include: The Business Press, a weekly business journal; La Prensa and El D, weekly Spanish-language newspapers serving the region's diverse Hispanic community; and, the advertising publications PE.cars, PE.homes, PE.WOW, PE.jobs and Savings Express.

About Belo

Belo Corp. is one of the nation's largest media companies with a diversified group of market-leading television, newspaper, cable and interactive media assets. A Fortune 1000 company with 7,100 employees and $1.6 billion in annual revenues, Belo operates in some of America's most dynamic markets in Texas, the Northwest, the Southwest, the Mid-Atlantic and Rhode Island. Belo owns 20 television stations, six of which are in the 15 largest U.S. broadcast markets. The Company also owns or operates six cable news channels and manages one television station through a local marketing agreement. Belo's daily newspapers are The Dallas Morning News, The Providence Journal, The Press-Enterprise (Riverside, CA) and the Denton Record-Chronicle (Denton, TX). The Company also publishes specialty publications targeting young adults, and the fast-growing Hispanic market, including Quick and Al Día in Dallas/Fort Worth, and El D and La Prensa in Riverside. Belo operates more than 30 Web sites associated with its operating companies. Additional information is available at www.belo.com or by contacting Paul Fry, vice president/Investor Relations & Corporate Communications, at 214-977-6835.

About Susan G. Komen for the Cure

Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure and launched the global breast cancer movement. Today, Komen for the Cure is the world's largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Thanks to events like the Komen Race for the Cure, we have invested nearly $1 billion to fulfill our promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit www.komen.org or call 1-800 I'M AWARE.

Contact Information

  • Helen Denning
    Events and Promotions Manager
    951-368-9330
    Email Contact