SOURCE: Prime Star Group, Inc.

October 27, 2009 16:30 ET

Prime Star Group Engages Consultant for Key Accounts

Former Club Store Executive to Provide Guidance and Sales Support to Supermarket and Club Store Segment

LAS VEGAS, NV--(Marketwire - October 27, 2009) - Prime Star Group, Inc. (OTCBB: PSGI) is pleased to announce that the company has engaged John Freeman, former Vice President Divisional Merchandising Management (DMM) of Sam's Club, as a consultant for sales support and industry guidance in the key supermarket and club store segment for all Prime Star Group subsidiaries. Mr. Freeman was based at Sam's Club's corporate headquarters for 12 years.

John Freeman stated, "As a supplier, Prime Star Group is able to provide any retailer with a source of first class product at an affordable price point. There are certainly healthy beverages and food items in the market place, but very few in my opinion, with the high quality flavor profiles that exist within Prime Star's product line."

Roger Mohlman, President of Prime Star Group, added, "Having John join our team provides the Prime Star family of companies an advisor with the expertise necessary in directing our approach to key retailers. We remain focused on producing high quality products at an affordable price. The Country's current economic condition is forcing consumers to seek out quality without sacrificing taste. This environment provides a unique opportunity for Prime Star Group which we feel can benefit our current and future customers."

About Prime Star Group

Prime Star Group, Inc. is a holding company that focuses on four areas of business: SmartPax™ Packaging, Premium Food & Beverage Products, Distribution, and Risk Management. The company's operating subsidiaries produce, market, and distribute wines, tea, adult mixed beverages, flavored water, and gourmet seafood products. The company also produces co-brand and co-pack existing high-end beverages and private label liquors for large hospitality and entertainment brands. Prime Star is focused on the food and beverage, entertainment, hospitality, risk management, healthcare and disaster relief industries.

Forward-Looking Statements - Safe Harbor

This release contains statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements appear in a number of places in this release and include all statements that are not statements of historical fact regarding the intent, belief or current expectations of Prime Star Group, Inc., its directors or its officers with respect to, among other things: (i) financing plans; (ii) trends affecting its financial condition or results of operations; (iii) growth strategy and operating strategy. The words "may," "would," "will," "expect," "estimate," "can," "believe," "potential" and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond Prime Star Group, Inc.'s ability to control, and that actual results may differ materially from those projected in the forward-looking statements as a result of various factors. More information about the potential factors that could affect the business and financial results is and will be included in Prime Star Group, Inc.'s filings with the Securities and Exchange Commission.

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