SOURCE: Printronix Inc.

Printronix Inc.

November 03, 2009 09:05 ET

Printronix Launches Expanded Partner Program in the Americas

Enhanced Program Designed to Give Resellers and System Integrators Improved Access to Sales and Marketing Support, Technical Training and Financial Incentives by Selling Printronix and TallyGenicom

IRVINE, CA--(Marketwire - November 3, 2009) - Printronix Inc., a leading industrial and business printing solutions manufacturer, rolled out an enhanced program to recognize its value-added resellers and system integrators in the United States, Canada and Latin America. The Printronix Path2Profit Program is designed to build awareness for the Printronix and TallyGenicom brands, generate sales demand and reward Printronix's channel partners.

"We're excited to offer our partners a robust program to fuel sales and marketing opportunities during this progressive time in our company history," said Virginia Lee Williams, vice president of sales and marketing, Americas, Printronix. "Our resellers are the most-important part of our community and serve as ambassadors of the Printronix and TallyGenicom brands. We built the Printronix Partner Network by listening to them and identifying the programs that would allow them to compete aggressively and win deals now."

The enhanced program is for qualified partners that meet pre-determined revenue levels. Partners can learn more and apply online at www.PrintronixPath2Profit.com. Some of the new benefits include:

--  Product and solution support
--  Sales and marketing assistance
--  Technical resources and training
--  Event marketing and support
--  Financial incentives
    

There are three distinct levels that reflect varying degrees of partner capability and commitment. Based on the level, partners will receive tailored benefits and services to assist them in sales prospecting, technical training, customer account management, marketing and more.

For more details about the Printronix Path2Profit Program and to apply, visit www.PrintronixPath2Profit.com.

About Printronix Inc.

Printronix is a leader in global industrial and business printing solutions, offering the most-trusted selection of ultra-reliable printers, printing solutions, supplies, parts and service for the industrial marketplace and distribution supply chain. The company offers the two most-trusted brand names in industrial printing, Printronix and TallyGenicom, to provide complete solutions for enterprises across the globe. Our comprehensive product line includes the highest-quality laser printers, line matrix printers, RFID printers, serial printers, thermal bar code printers and services. In addition to high-quality, mission-critical, reliable printers and supplies, Printronix offers printer management solutions and service. Printronix was founded in 1974 and is headquartered in Irvine, Calif. For company information, see www.Printronix.com.

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