SOURCE: Quigo Technologies, Inc.

October 09, 2007 09:34 ET

Quigo Chosen to Provide Sponsored Link Contextual Advertising for Slate

NEW YORK, NY--(Marketwire - October 9, 2007) - Quigo, a pioneer and leading provider of site and content-targeted, auction-based, online advertising will be the exclusive provider for sponsored link contextual advertising for Slate, a daily online magazine owned by The Washington Post Company. Under the terms of the agreement, Slate will deploy Quigo's AdSonar platform across the site.

"We are pleased to be working with Quigo to provide relevant advertising information to Slate's active and engaged users," said Cliff Sloan, Publisher of Slate. "Slate places a priority on offering unique advertising solutions that are fresh and innovative."

"We are delighted to welcome Slate into the AdSonar network," said Henry Vogel, Quigo's Chief Revenue Officer. "Slate's strong editorial voice and unique daily content draw an attractive audience that advertisers are keen to target. We're looking forward to working closely with the Slate team to customize the AdSonar platform to provide their advertisers with an unrivaled level of transparency and success."

Recently, Quigo has also announced AdSonar partnerships with numerous other leading websites such as Time Inc.'s digital properties (CNNMoney.com, TIME.com, People.com, EW.com, etc.) as well as other top-tier sites like Forbes.com, ESPN.com and CareerBuilder.com.

Slate Magazine is an award-winning Web site that offers fresh angles on stories in the news and innovative entertainment coverage. Slate recently launched Slate V, a video magazine produced in Slate's signature witty and irreverent style (www.SlateV.com). Slate attracts over five million unique visitors each month and can be found on the Web at www.slate.com. Slate is one of five online properties produced by Washingtonpost.Newsweek Interactive, the online publishing subsidiary of The Washington Post Company (NYSE: WPO).

Quigo (www.quigo.com), named Company of the Year by AlwaysOn Media, provides innovative performance marketing solutions for advertisers and premium publishers. Quigo's AdSonar is a leading network of top-tier websites offering a broad range of advertising solutions. AdSonar's content-targeted sponsored links are distributed to many of the web's most recognized sites including CNNMoney.com, TIME.com, People.com, ESPN.com, Forbes.com, FoxNews.com, CareerBuilder.com, LonelyPlanet.com and on over 200 local, regional and national newspaper and television sites including those of ABC, Tribune Interactive, Cox Communications, Fox, The Hearst Company, The McClatchy Company, Morris Communications, Media News Group, Scripps, USA Today and others. AdSonar offers advertisers multiple targeting options for their campaigns; including national and local targeting by vertical category, site, individual page, topic, and/or keyword. Quigo's suite of search marketing solutions, including its flagship FeedPoint product, offers scalable, technology-driven services to help leading e-commerce and directory sites drive traffic, acquire new customers, and maximize revenue and profits. Founded in 2000, Quigo has offices in New York City and San Jose, California.

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