SOURCE: Reed's, Inc.

Reed's, Inc.

November 17, 2009 08:30 ET

Reed's, Inc. CEO to Appear Today on WGN Radio's Garry Meier Afternoon Radio Show

Emmy Award Winning Chicago Radio Host Endorses Reed's Products; Live Interview Will Air November 17th at 1:30 PM Central Time

LOS ANGELES, CA--(Marketwire - November 17, 2009) - Reed's, Inc. (NASDAQ: REED), maker of the top-selling sodas in natural food stores nationwide, announced today that Founder, Chairman and CEO Mr. Chris Reed will be a guest on WGN's Garry Meier Afternoon radio talk show. Mr. Reed's interview will be conducted live at 1:30 PM central daylight time on WGN radio AM 720. A live feed of the show is available over the internet at

WGN radio has been broadcasting to Chicagoland listeners for over 80 years. The Station is the home voice of the Cubs, Blackhawks and Wildcats professional sports teams.

"Garry Meier is a household name in Chicago," commented Mr. Chris Reed, Founder, Chairman and CEO of Reed's, Inc. "He's a smart, witty and fun radio personality. He's the kind of customer we love at Reed's, and he obviously enjoys our products enough to have mentioned them previously on his show.

"Garry began mentioning our Reed's Ginger Chews Candy recently and we saw a run on the products throughout the area. We sincerely appreciate his enthusiasm and when we reached out to WGN about it we immediately realized that this was a great opportunity for Reed's. The timing is perfect for us to sit down and chat about the company as we are exhibiting at the Private Label Marketing Association (PLMA) 2009 Private Label Trade Show in Chicago November 15th -17th."

Meier rose to prominence in Chicago as part of one of the most successful number one radio duos in the country, 'The Steve & Garry Show.' The fifteen-year run garnered international publicity, as well as an Emmy for the TV show 'Greetings From Graceland.' Meier also gained renown for his highly successful eight-year run on 'The Roe & Garry Show.' In addition to these accomplishments, Meier has displayed his wit and energy as a solo host and as a feature reporter for WGN-TV's morning show.

About Reed's, Inc.

Reed's, Inc. makes the top selling sodas in natural food markets nationwide and is currently selling in 10,500 supermarkets in natural foods and mainstream. Its six award-winning non-alcoholic Ginger Brews are unique in the beverage industry, being brewed, not manufactured and using fresh ginger, spices and fruits in a brewing process that predates commercial soft drinks.

In addition, the Company owns the top selling root beer line in natural foods, the Virgil's Root Beer product line, and the top selling cola line in natural foods, the China Cola product line. Recently, Reed's added the Sonoma Sparkler brands to its line, a celebration drink with an established customer base. Other product lines include: Reed's Ginger Candies and Reed's Ginger Ice Creams.

Reed's products are sold through specialty gourmet and natural food stores, mainstream supermarket chains, retail stores and restaurants nationwide, and in Canada. For more information about Reed's, please visit the company's website at: or call 800-99-REEDS.

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Some portions of this press release, particularly those describing Reed's goals and strategies, contain "forward-looking statements." These forward-looking statements can generally be identified as such because the context of the statement will include words, such as "expects," "should," "believes," "anticipates" or words of similar import. Similarly, statements that describe future plans, objectives or goals are also forward-looking statements. While Reed's is working to achieve those goals and strategies, actual results could differ materially from those projected in the forward-looking statements as a result of a number of risks and uncertainties. These risks and uncertainties include difficulty in marketing its products and services, maintaining and protecting brand recognition, the need for significant capital, dependence on third party distributors, dependence on third party brewers, increasing costs of fuel and freight, protection of intellectual property, competition and other factors, any of which could have an adverse effect on the business plans of Reed's, its reputation in the industry or its expected financial return from operations and results of operations. In light of significant risks and uncertainties inherent in forward-looking statements included herein, the inclusion of such statements should not be regarded as a representation by Reed's that they will achieve such forward-looking statements. For further details and a discussion of these and other risks and uncertainties, please see our most recent reports on Form 10-KSB and Form 10-Q, as filed with the Securities and Exchange Commission, as they may be amended from time to time. Reed's undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, future events, or otherwise.

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