SOURCE: ReelTime Rentals, Inc.

January 23, 2008 06:30 ET

ReelTime Rentals Announces Content Pact With Sony Pictures Television

SEATTLE, WA--(Marketwire - January 23, 2008) - ReelTime Rentals, Inc. (PINKSHEETS: RLTR) announced today that the Company has executed an agreement with Sony Pictures Television, a subsidiary of Sony Pictures Entertainment, to provide select motion picture film content to ReelTime's existing content roster.

Under the terms of the agreement, Sony Pictures Television has agreed to provide ReelTime with feature films spanning new release hits such as "Spider-Man 3" and "Superbad," runaway animated family hits such as "Surf's Up" and a multi-genre library of titles including "Taxi Driver," "Dr. Strangelove," "Blackhawk Down," "Starship Troopers" in addition to many other popular titles.

Mark Cramer, COO of ReelTime, commented, "While Sony Pictures Entertainment has always been a true pioneer in the world of content creation, they were also one of the first major Hollywood studios to understand the importance of -- and make a commitment to -- fostering the digital distribution of content. Our partnership with Sony Pictures Television represents a major milestone for ReelTime." He continued, "We are delighted to have them as the Company's first major studio content partner and could not have scripted a better beginning to the 'next chapter' in ReelTime's marketing partnerships and to becoming a major force in online digital content distribution."

Mike Arrieta, Executive Vice President of Digital Distribution and Mobile Entertainment for Sony Pictures Television, remarked, "ReelTime's IRDS delivery platform is a compelling distribution outlet. We are pleased to find another high-quality way for consumers to gain access to our content via this format."

About ReelTime Rentals, Inc.

ReelTime Rentals' mission is to deliver diverse programming, for rental or by subscription, over its online broadband network, enabling viewers to watch whatever they choose, anytime and anywhere they want to see it -- all they need is a broadband connection. ReelTime offers the first DVD quality "Point, Click, and Watch" user experience available on the World Wide Web. ReelTime is providing the public the next generation of online viewing technology, designed with the built in capacity for unlimited growth. ReelTime Rentals can be found on the internet at www.reeltime.com.

About Sony Pictures Television

Sony Pictures Television is one of the television industry's leading content providers. It produces and distributes programming in every genre, including series, telefilms, theatrical releases and family entertainment for network and cable television, as well as first-run and off-network series for syndication. With more than 25 programs on the air, SPT boasts a program slate that includes the top-rated daytime dramas and game shows, landmark off-network series, original animated series and critically acclaimed primetime dramas, comedies and telefilms. SPT also owns one-half of cable channel GSN and is a partner in FEARnet, the premier horror/thriller website and VOD service. Sony Pictures Television oversees all of Sony Pictures Entertainment's (SPE) domestic digital distribution efforts across all electronically delivered platforms, including the internet and mobile. Sony Pictures Television, advertiser sales, is one of the premiere national advertising sales companies, handling the commercial inventory in SPT syndicated series as well as in all of SPE's digital businesses in the United States, for Sony BMG and for iN DEMAND's high-definition channel Mojo and the Tennis Channel, and is part owner of national media sales company ITN Networks, Inc. SPT (www.sonypicturestelevision.com) is a Sony Pictures Entertainment company.

Forward-Looking Statements

This news release includes comments that may be deemed forward-looking within the meaning of the safe harbor provisions of the U.S. Federal Securities Laws. These include, among other things, statements about expectations of future events or transactions, sales of products or performance. Forward-looking statements are subject to risks and uncertainties that may cause the company's results to differ materially from expectations. These risks include the company's ability to execute its business plan, having necessary financing in time to meet contractual obligations and support the business activity, and other such risks as the company may identify and discuss from time to time, including those risks disclosed in the company's current and future filings with the Securities and Exchange Commission. Accordingly, there is no certainty that the company's plans will be achieved.

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