Courage Brothers' Polar Bear Dip for World Vision

Courage Brothers' Polar Bear Dip for World Vision

December 31, 2009 08:57 ET

Repeat: Corporate donations already tripled for Courage Brothers' Polar Dip

The huge need for fresh water wells and reservoirs in Rwanda means that more has to be done

Attention: Assignment Editor, City Editor, Lifestyle Editor, News Editor, Photo Editor OAKVILLE, ONTARIO, MEDIA RELEASE--(Marketwire - Dec. 31, 2009) - In spite of this year's recessionary woes, corporate donations to The Courage Brothers Polar Bear Dip for World Vision have more than tripled putting them significantly ahead of last year, and that has spurred Todd and Trent on to raise the goal.

Todd and Trent Courage, founders of the annual Courage Brothers' Polar Bear Dip for World Vision, are so encouraged by the increase of donations that they decided that they would increase this year's goal of $60,000 to $180,000.

"This past summer Todd and I visited Rwanda, and never in our wildest dreams did we expect that it would impact our lives as it has," says Trent Courage. "But what's even more amazing is how it is affecting this year's donations - already, both donations sent in and given online, are well ahead of last year - our faithful supporters have raised the bar, so Todd and I thought we should do the same and so we've increased this year's goal to $180,000."

This year, the January 1st tradition will be the 25th anniversary of The Courage Brothers Polar Bear Dip, Canada's largest charitable dip raising money to support fresh water projects in developing countries around the world, providing solutions which improve quality of life. To date, this event has raised over $420,000 - last year alone it raised over $55,000.

"On average, it takes at least $120,000 to sponsor one World Vision water project and each year we're given three or four projects to choose from, but since it takes us two dips to complete one project, it leaves us saddened to have to say no to to the others," says Todd Courage. "Our goal this year was to complete the Kahi water project we started last year, but the way things are shaping up, not only will be able to finish Kahi, we may be able to do another full project for another African community - now that's exciting!"

Due to HIV/AIDS and genocide, life in Rwanda is very different than life here in Canada. For instance, it's not the dads that are the heads of the majority of households, it's the children. Among other factors, malnutrition impacts 45 percent of the population, and with an average life span of 45 years, the population is young. And one of the major underlying factors that affect their ability to have healthy lives is access to clean water.

Due to persistent droughts in the Umutara region of Rwanda, the majority of the population has been left without reliable access to safe water. According to a recent survey, two thirds of the population relies on contaminated water collected from shallow hand-dug wells, swamps and ponds. As a result, hundreds of children regularly suffer from recurring water-borne diseases such as diarrhea, intestinal worms and painful skin rashes.

"As water is the essence of life, preventing disease and sustaining life, donations to this dip for these World Vision water projects really make a difference," says Todd. "And who knows, perhaps this year with a little help from our friends across Canada and around the world, and in celebration of our 25th anniversary of the dip, we'll be able to support an entire project." /For further information:

Contact Information