SOURCE: New Belgium Brewing

November 24, 2008 10:53 ET

Rich in Flavor and Tradition, New Belgium Brewing's Frambozen Returns for the Holidays

Fresh Raspberries Offer a Perfect Complement to Fall and Winter Fare

FORT COLLINS, CO--(Marketwire - November 24, 2008) - As flurries begin to fly and savory holiday menus return, seasonal beers take their place on tables everywhere. A traditional holiday favorite, New Belgium's winter seasonal Frambozen is back on the scene. Made specifically for savoring with friends and family during the colder months, Frambozen is now available in most New Belgium markets.

Enjoying Frambozen is a sensory experience from beginning to end. It begins with the fragrance of fresh red raspberries, followed by the ripe seductiveness of a fruity brown ale with depth and delicate notes. New Belgium sends delegates to the Pacific Northwest each year to oversee the process of turning freshly picked berries into a pure juice that is loaded into oxygen-free CO2 tanker trucks that make the journey back to Colorado.

Frambozen is derived from the Flemish word for raspberries and inspired by the Framboise beers of Belgium, where the use of raspberries in beer outdates the use of traditional hops.

"Frambozen is one of my long time favorite holiday winter warmers. Its sweet flavor and tart finish make it a great complement to heavier holiday meals," says Grady Hull, Assistant Brewmaster.

A six pack of Frambozen retails for approximately $7.99.

About New Belgium Brewing Company

New Belgium Brewing Company, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, began operations in a tiny Fort Collins basement in 1991. Today, the third largest craft brewer in the U.S., New Belgium produces seven year-round beers; Fat Tire Amber Ale, Sunshine Wheat, Blue Paddle Pilsner, 1554 Black Ale, Abbey, Mothership Wit and Trippel, as well as a host of seasonal releases. In addition to producing world-class beers, New Belgium takes pride in being a responsible corporate role model with progressive programs such as employee ownership, open book management and a commitment to environmental stewardship. For more information, visit www.newbelgium.com.

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