SOURCE: Roundbox

October 22, 2007 08:00 ET

Roundbox Named Top Finalist for 2007 British Computer Society Award

Industry Experts Select Electronic Service Guide as Finalist in Entertainment and Media Category

FLORHAM PARK, NJ and BORDEAUX, FRANCE--(Marketwire - October 22, 2007) - Roundbox Inc., the leader in mobile broadcast software, today announced that the TV Guide Mobile Electronic Service Guide (ESG) Solution powered by Roundbox has been named a finalist in the British Computer Society's (BCS) IT 2007 awards program.

With over 600 nominations this year, the BCS IT Industry awards are the leading hallmark of success among practitioners in the European Information Technology industry today. These cross-industry awards, which span eight diverse categories including information security, mobile technology, entertainment and media, business-to-business as well as best use of green technology -- recognize the excellence and outstanding achievements of European-based companies who thrive on delivering technological innovation.

"Roundbox is honored to be named a finalist and this recognition validates the value our Electronic Service Guide solution brings to the mobile industry -- both for those who bring broadcast services to market and the users who experience the mobile services," said Vasilis Polychronidis, vice president business development, EMEA for Roundbox. "With the ESG, mobile users can access a wide array of new mobile services that combine live television, video, music, alerts and information such as continuous weather, news, TV teasers and sports data in compelling and interesting ways to take maximum advantage of broadcast networks and mobile devices."

"Our awards are a great showcase for professionalism in Information Technology, highlighting the importance of technology within today's business environment, where it plays an integral role from the board room to customer communications," said David Clarke, BCS chief executive officer.

The Roundbox-powered TV Guide Mobile ESG is a comprehensive solution for video guidance unifying content delivered over today's unicast networks and advanced mobile broadcast networks while maximizing opportunities for competitive differentiation. This consumer interface will be familiar to millions of cable TV subscribers around the world and enables consumers to intuitively navigate the full range of mobile video services.

Roundbox provides the critical software elements that power the ESG solution. Network functions are managed by the Roundbox broadcast server, which handles aggregation of programming data and reliable delivery of the ESG to the handset. On the mobile phone, the Roundbox client software provides operators and device manufacturers an efficient, small-footprint, multiple-platform service layer for deploying broadcast-based applications.

About BCS

With a worldwide membership now of over 60,000 members in more than 100 countries, BCS is the qualifying body for Chartered Information Technology Professionals (CITP). Its objective is to promote the study and practice of computing and to advance knowledge of and education in information technology for the benefit of the public.

About Roundbox

Roundbox Inc. is a leading provider of mobile broadcast software. The company provides client and server software spanning multiple network technologies. Roundbox's products help mobile operators and device manufacturers take maximum advantage of broadcast and multicast to enhance both existing revenue-generating services as well as deploy new, differentiated solutions. For more information, visit www.roundbox.com.

Roundbox is a trademark of Roundbox Inc.

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