SOURCE: San Francisco Chronicle

November 30, 2009 09:00 ET Continues to Set Traffic Records

Total Unique Visitors to the Bay Area's Most-Visited Local News Site Reach 13.5 Million in October

SAN FRANCISCO, CA--(Marketwire - November 30, 2009) - More people than ever turned to in October 2009 when a record 13.5 million visitors came to the site, according to Omniture Site Catalyst. Total unique visitors increased 12% compared to October 2008.

Over the past three months, the site has set traffic records for unique visitors and page views. Page views in October reached 123 million, a 29% year-over-year increase.

The News section of the site achieved a record 45.5 million page views in October, driven by strong coverage of local stories, including the Richmond High School rape case, the Bay Bridge closure, the first major storm of the year rolling into the Bay Area and Gov. Arnold Schwarzenegger's veto letter to Rep. Tom Ammiano. videos and photo galleries also continued to drive strong traffic during the month.'s collection of blogs also hit record page views during October, including: On The Block, a blog dedicated to local real estate; The Tech Chronicles, detailing local technology; and the Mommy Files, a local mom's take on raising kids by the Bay. Contributing to the blog traffic was the site's collection of reader blogs that was redesigned in October.

During the month of October, a new Buy & Sell section launched. The section gives users information on posting Classified advertising on, online-only coupons and Insider Deals, which gives users special saving opportunities at Bay Area establishments. The site also includes a collection of stories and blogs designed to help users save money and maximize their household budgets. continues to rank 10th among the Top U.S. newspaper sites in overall traffic, according to Nielsen NetView. users spend an average of 30 minutes on the site. is the No. 1 news and information site in the Bay Area, offering a valuable medium for advertisers, with comprehensive products and an interactive, multimedia environment that offers reach, drives results and provides user engagement and retention.

About the San Francisco Chronicle/

The six-time Pulitzer Prize-winning San Francisco Chronicle is the Bay Area's leading news and information source and has been connecting the region with its award-winning journalism since its founding in 1865. Combined with its online home,, the San Francisco Chronicle reaches 1.9 million Bay Area adults each week.

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