Maximizer Software Inc.

Maximizer Software Inc.

December 28, 2009 08:00 ET

SIGVARIS and Maximizer Software Win Honorable Mention in Mobile Enterprise Magazine's 2009 Mobilizer Awards

VANCOUVER, BRITISH COLUMBIA and WESTLAKE, CALIFORNIA--(Marketwire - Dec. 28, 2009) - Maximizer Software Inc., a leading provider of simple, accessible customer relationship management (CRM) and mobile CRM solutions, today announced that the company, along with its long-standing customer SIGVARIS, a global leader in compression therapy, has been awarded an honorable mention in the 2009 Mobilizer Awards.

The award, presented by Mobile Enterprise Magazine for the Mobile SFA/CRM category, was presented to Maximizer Software and SIGVARIS for the deployment and successful adoption of Maximizer's Mobile CRM solution.

"We are honored to be recognized by Mobile Enterprise Magazine for our efforts and are particularly pleased to share this award with SIGVARIS as our customer," said Vivek Thomas, president, Maximizer Software. "The Mobilizer Award recognizes our joint efforts in an initiative that built stronger physician and dealer relationships, improved sales forecasting and dramatically increased the sales performance of SIGVARIS' sales representatives."

With the help of Maximizer CRM, all SIGVARIS territory sales managers were able to achieve their sales goals in 2008. In addition, SIGVARIS also realized a reduction in marketing program costs and an increased lead contact success rate based on verified data gathered by the field sales team.

"By utilizing the Maximizer CRM system, SIGVARIS has realized a tangible return on investment in terms of team productivity, along with additional benefits in improved sales knowledge, mobility and customer care. The tool is the right solution for our team as our organization grows," said Byron MacPhee, SIGVARIS VP of Sales.

Maximizer Mobile CRM gives professionals instant access to information in the field, including customers' history, leads, sales opportunities, dashboards, customer service cases, documents, and schedules. With Maximizer Mobile CRM, organizations can reduce staff downtime and increase field productivity; increase customer face time by reducing time spent on office administration; build customer intimacy by reviewing up-to-date customer details before a meeting; and improve real-time visibility into sales and staff activities.

About Maximizer Software

Maximizer Software is a leading provider of simple, accessible, customer relationship management (CRM) and mobile CRM solutions, providing the best value for small and medium-sized businesses and divisions of large enterprises. As a pioneer in the CRM industry for more than 20 years, Maximizer offers sales, marketing, and customer service staff and managers access to customer information through mobile devices, online or the desktop. Maximizer's solutions enable organizations to accelerate business growth by centralizing information and streamlining processes, while exceeding client expectations. Maximizer Software has sold over one million licenses to more than 120,000 customers, ranging in size from entrepreneurs to multi-national organizations, including: Cathay Pacific, Fisher & Paykel Healthcare, HSBC, Ipsos Canada, Oxford University, Siemens, Societe Generale and TD Securities. Maximizer Software is a global business with offices and over 400 business partners throughout the Americas, Europe/Middle East/Africa and Asia Pacific. For more information, please visit: www.maximizer.com.

This release may contain certain forward-looking statements reflecting Maximizer Software Inc.'s current expectations. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including without limitation, changes in market and competition, technological and competitive developments, and potential downturns in economic conditions generally. Additional information on these and other potential factors that could affect the Company's financial results are detailed in documents filed from time to time with the provincial securities commissions in Canada. All trademarks or registered trademarks stated herein are properties of their respective owners.

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