SOURCE: San West Inc.

December 23, 2009 08:30 ET

San West Inc. Announces More Than $175,000 in Internet Sales

Management Expects 2010 Online Sales to Meet or Exceed Original Expectations of $3,200,000

SAN DIEGO, CA--(Marketwire - December 23, 2009) - San West Inc. (OTCBB: SNWT), an emerging leader in the design, manufacturing, sales and repair of off-road buggies, today announced that Internet sales for the four-week period ended 12/17/09 totaled approximately $175,000.

This figure is largely attributable to revenue generated through the company's wholly-owned CountyImports.com subsidiary. It does not include brick & mortar sales at the Buggy World retail center, which have already far exceeded any prior quarter in San West's operating history. Internet sales for the period represent an increase over un-audited County-Imports revenues generated in both November and December of 2008, which totaled $118,108 and $144,311 respectively.

"Burgeoning online sales are helping drive fourth quarter revenues to unprecedented heights and we expect 2010 online sales to meet or exceed our initial guidance of $3,200,000," commented Frank Drechsler, San West Inc. Chief Executive Officer. "In just one month, we were able to generate Internet sales equivalent to more than 80% of our total revenue for the previous quarter, which at the time marked a 53.4% increase over the prior-year period. We are ecstatic to see that online sales have reached such significant levels, especially at this time of the year. The winter months are historically by far the slowest period for CountyImports.com. Exhibiting this fact, in 2008, CountyImports logged unaudited revenues of approximately $1.4 million during the second quarter, nearly 200% more than the $479,511 generated during the fourth quarter."

Mr. Drechsler continued, "Over the past 12 months, San West Inc. has taken numerous steps to help bolster our online presence. In October, we partnered with CountyImports.com, the second largest online dealer in the U.S. off-road marketplace which logged $3.2 million in unaudited 2008 revenues. We have also launched our own aggressive Internet sales & market campaign which continues to evolve. One key facet of this program is our new web-based after-market part and upgrade kit business. This segment is expected to drive significant top-line revenue growth going forward and will help create strengthened international awareness for our core brands. Other online efforts include our eBay store, frequent organic email campaigns, and building social networks on popular websites such as facebook.com and MySpace.com. In closing, I would like to take this opportunity to wish shareholders a very happy holiday season and a healthy New Year and thank them for their interest and dedication in 2009 and beyond."

About San West Inc.

San West designs, manufactures sells and repairs off-road buggies, and additionally provides aftermarket performance products and accessories for off-road buggies. Products are sold via three divisions: at retail store locations, via the online store and through its growing dealer network. Buggy repair services are sold and fulfilled at the Santee, California retail location. For further information about San West Inc. visit www.CountyImports.com, www.CountyImportparts.com, www.BuggyWorld.net and www.SanWestInc.com.

Certain statements contained herein are "forward-looking" statements (as defined -- Private Securities Litigation Reform Act of 1995). SNWT cautions that the statements made in this press release constitute forward-looking statements and no guarantees of future performance and actual results or developments may differ materially from projections in forward-looking statements. Forward-looking statements are based on estimates and opinions of management at time the statements are made.