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Sara Nemerov Named Senior Vice President of Consumer Products and Brand Licensing at Frank Sinatra Enterprises and Rhino Entertainment
LOS ANGELES, CA--(Marketwire - July 30, 2009) - Sara Nemerov has been hired as Senior Vice
President of Consumer Products and Brand Licensing at Frank Sinatra
Enterprises and Rhino Entertainment. She will be charged with handling the
consumer products program for Frank Sinatra Enterprises, and similarly for
Rhino-affiliated artists. The announcement was made jointly today by Rhino
Entertainment President and FSE Co-Chairman Scott Pascucci and FSE
Co-Chairman Robert A. Finkelstein.
As head of Consumer Products and Brand Licensing, Nemerov will be
identifying and securing new opportunities featuring Frank Sinatra's name
and likeness, as well as expanding existing FSE efforts. Nemerov will also
handle licensing with respect to other artists within Rhino.
Nemerov joins Rhino and FSE from The Trump Organization, where she was most
recently Vice President of Global Licensing. In that capacity, she oversaw
Trump's worldwide licensing business, directing an array of successful
initiatives, including apparel and accessories, toys, mobile games and home
furnishings (the Trump Home program that she created won License!
magazine's Best Brand Extension award in 2007). An eight-year veteran of
the licensing industry, Nemerov has also served at The Joester Loria Group,
The Beanstalk Group, and the Jones Apparel Group.
"Bob and I are very pleased to have Sara on the team," remarked Pascucci.
"The Sinatra family are delighted to welcome her style and ability to
create new opportunities within the Sinatra Legacy."
"I am thrilled to be heading up the consumer products department at FSE,
and to be joining the great teams at FSE and Rhino," said Nemerov. "There's
a spirit and meaning behind the name 'Frank Sinatra,' who is renowned for
his timeless style, and I want to participate in its relevance for many
years to come. Sinatra was the consummate entertainer providing us with a
soundtrack for our lives, as well as artistry in movies, concerts and
wonderful artwork few have seen."
A Connecticut native, Sara earned an MA from NYU in Culture and
Communication and currently serves as an East Coast Representative for the
Licensing International Merchandising Association and its charity
committee. She is based in New York City.
About Frank Sinatra Enterprises (FSE)
Frank Sinatra Enterprises (FSE) is a joint venture between the Sinatra
family and Warner Music Group (NYSE : WMG ). FSE owns Sinatra's recordings
from the Reprise era as well as a treasure trove of films, television
specials, and unreleased footage, photos and audio recordings, which
collectively represent one of the foremost bodies of artistic work of the
modern era. FSE also owns and manages Sinatra's name and likeness rights
and represents the artist's rights to the Columbia and Capitol catalogues.
FSE pursues innovative new product and venture opportunities with respect
to the legendary entertainer's name and likeness, as well as Sinatra's
audio and visual recordings.
About Rhino Entertainment
Based in Burbank, California, Warner Music Group's Rhino Entertainment was
founded in 1978 and is the world's leading pop culture label. Emphasizing
flawless sound quality, bonus tracks, informative liner notes,
award-winning creative packaging, an offbeat sense of humor, and a strong
social conscience, Rhino continues to set the standard for excellence in
the reissue business it pioneered in both the physical and digital worlds.
Rhino is also expanding the definition of what a catalog music company is,
as evidenced by the label's recent name and likeness representation deal
with Frank Sinatra and its multi-faceted relationship with Grateful Dead.
The vast Rhino catalog of more than 5,000 CDs, videos, and digital
exclusive albums features material by Aretha Franklin, Ray Charles, The
Doors, Chicago, Black Sabbath, John Coltrane, Yes, Alice Cooper, Linda
Ronstadt, The Ramones, The Monkees, Carly Simon, Curtis Mayfield, among
many others.