SOURCE: Element 21 Golf Co.

January 25, 2008 09:00 ET

Scandium Technology Makes PGA Top 10 List

TORONTO--(Marketwire - January 25, 2008) - Element 21 Golf Company ("e21") (OTCBB: EGLF) (FRANKFURT: BJQ), the manufacturer of advanced Scandium Alloy golf and fishing equipment, announced today that rated e21 Golf within the top ten Cool Things seen at the PGA Merchandise Show on day one and day three.

More than 1,200 companies exhibited at the PGA Show last week. busily walked the aisles. According to, some things, and people stand out from the crowd. Included in their list of top 10 Cool Things that were noteworthy sightings were e21 Hybrids on day 1 and Scandium Shafts from e21 Golf on day 3.

From day 1 -- "e21 Hybrids: The revolutionary material, Scandium (the 21st element on the periodic table, hence the name), is the basis for this golf club that has made quite the reputation for itself as a lighter, stronger alternative to the popular titanium-based golf club (element 22)."

From day 3 -- "Symmetry gets the shaft: From Russia with strength is the e21 Scandium Alloy Shaft. They're almost perfect symmetrically -- 99.5 to 99.9% compared to 85% for steel and 60 to 79% for graphite. Jeff Manore enlisted fellow Toledo native Rick Smith as an endorser and said some PGA Tour Players on the Adams, Callaway, Srixon and Titleist staffs are using the shafts. John Traub, the 1980 Professional National Champion, raved that the shaft "is like swinging through butter."

About The Emc2 Hybrids

The sleek design of the Scandium-driven Emc2 Hybrids boasts minimum crown thickness allowing for maximum CG specifications. The Crown Louvers serve as an exceptional alignment aid for improved accuracy. The low weighting internally of the clubs provides a low center of gravity resulting in ease of launching. The open face angle enables a wide range of players to control a straighter shot pattern.

About e21's Scandium Shafts:

Element 21's Scandium Alloy shafts are manufactured using a proprietary 25-step production process to create a seamless, extruded shaft. Variable wall thickness and the alloy's high tensile strength results in a vibration dampening system called ShockBlok™ with 270% better shock attenuation than steel shafts that protects golfers' bodies, bones and joints. Each Element 21 shaft is made from a single piece of Scandium Alloy resulting in unmatched consistency from club to club as well as unprecedented accuracy and an industry leading torque of as low as 1.4 degrees.

About Element 21 Golf Company:

Element 21 Golf Company develops and markets award-winning golf and fishing products made from the Company's next-generation, proprietary Scandium Alloys. Element 21's high performance products deliver dramatic improvements in distance, consistency, accuracy and feel over the most popular products in the US$5.5 billion golf and the US$48 billion international fishing markets.

Originally developed for advanced aeronautics in jet fighters including the MiG, Element 21's patented Scandium Alloys provide the highest strength-to-weight ratio of any material currently used in sports -- 25% improvement over Titanium, 40% improvement over Graphite/Epoxy, 52% improvement over Aluminum, 70% improvement over Steel. They also provide unique vibration dampening properties resulting in products with unprecedented feel over competing materials.

Element 21 Golf Company has recently expanded its product line to include fishing equipment that has quickly secured international recognition by winning several top honours at the 2007 ICAST, the world's largest sports fishing trade show.

Forward-Looking Statements

Statements in this release, other than statements of historical fact, may be regarded, in certain instances, as "forward-looking statements" pursuant to Section 27A of the Securities Act of 1933 and Section 21B of the Securities Exchange Act of 1934, respectively. "Forward-looking statements" are based on expectations, estimates and projections at the time the statements are made, and involve risks and uncertainties which could cause actual results or events to differ materially from those currently anticipated, including but not limited to delays, difficulties, changed strategies, or unanticipated factors or circumstances affecting Element 21 and its business. A number of these risks and uncertainties are described in Element 21's periodic reports filed with Securities and Exchange Commission. There can be no assurance that such forward-looking statements will ever prove to be accurate and readers should not place undue reliance on any such forward-looking statements contained herein, which speak only as of the date hereof. Element 21 undertakes no obligation to republish revised forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

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