SOURCE: Secure Designs, Inc.

Secure Designs, Inc.

October 22, 2009 10:00 ET

Secure Designs Appoints Sowinski Creative as Its Advertising Agency to Accelerate Growth Plans for SMB and Vertical Markets

GREENSBORO, NC--(Marketwire - October 22, 2009) - Greensboro-based managed security services provider Secure Designs, Inc. (http://www.securedesigns.com - SDI) today announced that it has appointed Sowinski Creative as its advertising agency of record. Sowinski will work with SDI on end user and business-to-business campaigns designed to accelerate SDI's growth as a leading provider of managed security services for small to mid-sized organizations.

Sowinski will provide full service integrated marketing support to SDI, including online marketing, graphic design and advertising campaigns. Their initial campaigns will focus on building awareness in vertical markets to extend the reach of SDI's outsourced IT security services business to areas including retail, financial and professional services.

Based principally on security appliances from SonicWALL, Secure Designs provides highly affordable, customized managed security solutions for hundreds of small and mid-sized business customers across the U.S. and internationally.

"Security remains one of the most pressing IT concerns of all businesses," said John Sowinski, principal consultant at Sowinski Creative. "Secure Designs is putting a great deal of firepower into helping smaller companies enjoy the same level of protection as larger organizations. They are very well positioned to lead the market in terms of price and offerings and I see no end in sight to their progress. It is tremendously exciting to be part of their team as they move forward."

Larry Cecchini, COO and vice president of marketing at SDI, said, "John's background incorporates both traditional and non-traditional areas from packaging design to consumer and retail advertising. His approach is an ideal combination of pragmatic and creative. We have already worked with him on a number of projects and look forward to making a splash with our 2010 campaigns."

Sowinski has more than 20 years experience in consumer and business-to-business advertising in major agencies in New York, Texas, St Louis and North Carolina. A graduate of Syracuse University, he started his career at Saatchi and Saatchi in New York and was Creative Director of Coyne Beahm Shouse in Greensboro, NC before starting Sowinski Creative in partnership with his father, Walt Sowinski.

"The business environment today is highly conducive to the sole proprietor or small consulting business and is a better fit with many organizations' goals," Sowinski observed. "There is a very robust marketing and creative community in the Triad area, matched with a broad base of high-performance companies such as SDI, who prefer to work with individuals rather than traditional agencies as they forge new business paths."

About Secure Designs, Inc.

Secure Designs believes that smaller companies deserve excellent Internet security without having to pay a premium price. SDI has developed many proprietary technologies to remain the managed security services leader for the SMB segment. The company manages thousands of firewalls in 28 US states and five countries internationally, and continually introduces new technologies to enhance its offerings. http://www.securedesigns.com.

Contact Information

  • Contact:
    Mary McEvoy Carroll
    Sand Hill Communications
    Email Contact
    Tel: 650-233-7190