February 02, 2010 07:00 ET

Semichem Deliver Valentine's Day Discounts for Their Customers

EDINBURGH, UNITED KINGDOM--(Marketwire - Feb. 2, 2010) - With Valentine's Day less than two weeks away Semichem is helping its customers find the perfect Valentine's Day gift without breaking the bank. It is cutting the price on some of its most popular aftershaves, perfumes and gift sets to take some of the strain out of this special time of year.

The run up to Valentine's Day can be a stressful period as the pressure is on to show how much that special someone means to you by selecting the right present. Perfume and aftershave can make great and very personal Valentine's Day gifts as each one has a different scent or personality and by correctly matching a fragrance to a loved one you can show how much you know and understand them.

Paula Butler, Semichem's Head of Buying & Marketing, explained, "At this time of year we understand just how much pressure our customers are under to get the right gift and, in the current financial climate, people are expected to show how much they care without spending too much money! That's why we've not only trained our staff to help our customers find the perfect fragrance but we've also made the leading brands of perfume and aftershave affordable to everyone by offering them at massive discounts from the recommended retail price."

With leading fragrances such as FCUK Him and Her 100ml Gift Sets for only £14.99, less than half the RRP, and Lacoste Inspiration 30ml perfume at over 70% off the RRP at less than £10, Semichem is delivering on its promise to offer some of the best deals available.

What's more, to encourage customers to communicate with Semichem it is offering all "followers" of its twitter page @Semichem a further 10% discount before Valentine's Day. 

With over 30 years experience in helping its customers get it right on Valentine's Day, Semichem is expecting its 143 stores across Scotland, Northern Ireland and the north of England to be busy in the run up to February 14th.  In addition, these specials deals are replicated on its website at so, regardless of location, customers across the UK can find the perfect Valentine's Day gift with Semichem.

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