SOURCE: VisibleGains

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March 26, 2010 14:10 ET

Seven Tips for Using Video to Convert Visitors Into Sales Leads: New Whitepaper Available

BOSTON, MA--(Marketwire - March 26, 2010) -  VisibleGains, the digital marketer's source for video-enabled marketing apps, has just released Best Practices for Using Video to Convert Visitors to Leads, a white paper that includes seven tips for getting started with video marketing. Digital marketers can download a copy of the white paper and/or watch a video preview here: http://bit.ly/daBKpi.

"Many digital marketers want to add video to their marketing mix, but are reluctant to do so because they fear it's too complex or costly," said Cliff Pollan, president and CEO of VisibleGains. "By detailing the seven basic steps to getting started with video, we hope this white paper is a catalyst to get more businesses to experiment with the unrivaled conversion power of video."

Best Practices for Using Video to Convert Visitors to Leads includes tips on how to shoot, optimize and measure online video for effective business-to-business (BtoB) marketing and sales.

About VisibleGains

VisibleGains is the digital marketer's source for video-enabled marketing apps, many of which can be shot, made interactive and uploaded to websites or added to HTML emails in one day or less. Each marketing app is designed to improve the performance of traditional campaign tools to help digital marketers increase existing conversion rates. Apps include event promotion (e.g., webinars or speaking), customer testimonials and product/service demos. Marketing apps integrate easily with most popular marketing automation and analytics solutions such as Salesforce.com, Omniture, Marketo, GoToWebinar and Hubspot for fast, cost-effective lead conversion, nurturing and sales closing.

To start creating marketing apps with video in one day or less: www.visiblegains.com.

Contact Information

  • Contact Info:

    VisibleGains
    781-419-9700