SOURCE: Satori Software

November 28, 2007 18:40 ET

The Shamrock Companies Saves Three Weeks a Year With Satori Software MailRoom ToolKit Architect

SEATTLE, WA--(Marketwire - November 28, 2007) - The Shamrock Companies Data Service Group mails 1.6 to 3 million mail pieces per month using MailRoom ToolKit® Architect. Replacing their existing mailing software with Architect has resulted in a solution that requires fewer manual processing steps, reduces opportunities for errors and saves an estimated three weeks of work hours per year.

The Shamrock Companies provides back office services to their clients, primarily health care providers. As part of the service, they include address quality and postal sorting in their mailing process. A variable data printing operation as complex and specialized as theirs requires an easy-to-use, yet flexible, mailing solution to make the volume manageable. However, their original mailing software required multiple steps for each mailing: data had to be exported from Shamrock's custom application, imported into the mailing software, corrected, presorted, exported out and, finally, imported back into their records.

With the pressure of an expanding customer base, Shamrock needed a more efficient mailing solution and chose MailRoom ToolKit Architect. Beyond the standard mailing software requirements of address correction and mail sorting, key selection criteria included ease of use and the ability to integrate with Shamrock's custom SQL application.

Today Shamrock employees use MailRoom ToolKit Architect to correct and verify addresses, update addresses with the built-in Move Update service and presort mail to qualify for discounted postage rates all in one application -- virtually at the push of a button. "Anything MailRoom ToolKit Architect has to do with is much easier, from reporting to printing," says Mike Ruffing, Director of Data Services.

In fact, the address quality and presorting portion of their process has gone from five steps to just one step. Ruffing estimates that MailRoom ToolKit Architect has shaved two minutes off each mailing job. As the Data Services division processes 16-21 runs every day, the time saved adds up to over three weeks every year.

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About The Shamrock Companies

Established in 1982, The Shamrock Companies, Inc. is a $70+ million marketing communications and project management company headquartered in Westlake, Ohio, with offices in Columbus, Dayton, Chicago, Memphis, Dallas, Baltimore, Laconia, New Hampshire; St. Louis, Missouri; Tracy, California; Kendallville, Indiana; and Lowell, Massachusetts. For more information, visit

About Satori Software

Satori Software, Inc. delivers industry-leading address management solutions for organizations that collect, maintain and mail to contact lists. The state-of-the-art MailRoom ToolKit software integrates with any database, website or application to maintain address quality and enable rapid entry of complete, verified addresses. The popular Bulk Mailer software delivers best-in-class desktop mailing preparation and printing. Founded in 1982, Satori Software is privately owned and based in Seattle, Washington. For more information and free trial software, visit

Satori Software and MailRoom ToolKit are registered trademarks of Satori Software, Inc.

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