Sitebrand Inc.
TSX VENTURE : SIB

Sitebrand Inc.

May 03, 2010 14:03 ET

Sitebrand Announces Product Trials With New York Post for its relevance7 Personalization Platform

GATINEAU, QUEBEC--(Marketwire - May 3, 2010) - Sitebrand Inc (TSX VENTURE:SIB), a leader in online marketing solutions today announced it has entered into trials of its relevance7 personalization solution with the New York Post, the nation's oldest, continuously published newspaper and its website, www.nypost.com. The relevance7 trial will take place over a three month period allowing Sitebrand and New York Post to collaborate and introduce personalized content throughout the New York Post web property. 

"We look forward to working with the New York Post, leveraging our new relevance7 offering alongside our team of personalization experts", says Sitebrand President and CEO Chris Corman. "This announcement sets a new milestone for Sitebrand as a market leader in web personalization."

"We're excited to be bringing such a powerful and easy to use tool into our marketing mix," says Aimee Rametta , Vice President of Marketing for the New York Post. "By tailoring the messaging on our site to specific groups of users, it will allow us to bring a more relevant and engaging experience to our online readers. "

The new Sitebrand relevance7 platform inspires marketers with session wide personalized campaigns, which can be easily created through marketing driven storyboards that build and extend SEM, Email, and Social Media branding, messaging, and conversion efforts.

About Sitebrand

Sitebrand personalizes the customer experience for leading online websites across North America with relevant messaging to boost conversion rates, build visitor loyalty, brand, and grow revenues. Sitebrand's personalization platform is an innovative, easy to integrate online marketing solution supported by a seasoned team of personalization experts. Founded in 2000, Sitebrand is the trusted leader in web personalization, serving nearly 500 million personalized experiences every month. Sitebrand customers include Smashbox cosmetics, James Allen Jewelers, Roots Canada, and BMO Financial.

About the New York Post

The New York Post, founded by Alexander Hamilton on November 16, 1801, is the oldest continuously published newspaper in the U.S. It offers a lively mix of metropolitan news and gossip, entertainment, sports and business coverage through a variety of mediums including print, online, glossy magazine, and mobile. The New York Post is part of News Corporation, one of the world's largest media conglomerates.

Statements in this release that are forward looking involve known and unknown risks and uncertainties, which may cause the company’s actual results in future periods to be materially different from any future performance that may be suggested in this release. The company assumes no obligation to update any forward-looking statements contained in this release. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

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